Introduction
Just as earlier mentioned, the Universal Reward Protocol is a platform that seeks to compensate shoppers for giving information about their shopping experience while shopping both online and offline. These details are used to improve customer satisfaction by the retailers and this will be used to evolve a powerful customer loyalty program that will eventually increase the marginal profit of the retailers.
Why is Universal Reward Protocol hosed on a blockchain
The primary objective of the URP protocol is to secure the highest quantity of information shoppers are willing to share as well as the extent to which they chose to relate with the retailers.
Somehow, the overall idea of the platform is incentivizing the shoppers to share information about their shopping experience. This will be used in determining the appropriate loyalty program that can be evolved. It is as such commonsensical that a reward protocol of this type is built on a very strong incentivizing system, the blockchain technology.
Blockchain features decentralization and disintermediation, such that administration of the protocol is community-oriented and the tokens are rather universal and cannot drop all of a sudden by just any one retailer. This feature is only possible with a decentralized platform like blockchain.
Data transparency is another reason why Universal Reward Protocol is hosted on blockchain. The Distributed Ledger Technology enables data immutability, safety and immutability and as such, using blockchain technology promotes an network where shoppers feel safe to disclose the details of their shopping experience with the reliable retailers they can trust and get rewarded for that.
Components of the Universal Reward Protocol
Retailer-side component
The URP has a system for retailers and brands to relate, this component is referred to as the Campaign Manager. The Campaign Manager is bifurcated into the Reward Campaign Manager and Redemption Campaign Manager. With these tools, the retailer can note the advertisement that will optimize the main performance indices.
The protocol allows retailer to channel choice offers to their customers and influence their behavior and incentive them to share data by using the Campaign Manager tool. The manager tool works by stating the prerequisite for shoppers to be compensated and analysing the current advertisement to determine how they perform.
The Shopper-Side Component allows shoppers to relate using the Profile Manager. Shoppers relate using this component on their smartphones directly. With the Profile Manager, shoppers can check up their wallet balance to know how many tokens they have left.
Shoppers can equally get to know the list of presently open compensation and redemption advertisements and obtain the permission for every advertisement the shopper intends to undertake. The profile manager can be used by shoppers to tract and adjust their privacy settings with regards to individual retailers.
Universal Reward Protocol Token
The URP token is Ethereum-based ERC20 standard type token which is used to compensate shoppers according to the dictates of the particular retailer. The URP token earned by the shoppers can be redeemed by trading it for discounts, gifts and optimum offers.
The URP token will equally be used as a tool for check and balances on the platform to prevent fraudulent practices on the platform. It is the reward that retailers use to incentivize shoppers to behave in a particular manner, and it can be redeemed by every retailer registered with the UPR protocol, it is therefore a universal protocol.
TOKEN AND ICO DETAILS
Token: URP
Platform: Ethereum
Standard: ERC20
Quantity: 600,000,000 URP
Price: 1 URP = 0,1 EUR
Payment: ETH
Soft cap: 5,000,000 EUR
Hard cap: 20,000,000 EUR
PreICO
Quantity: 15,000,000 EUR
Beginning: 08.08.2018
Completion: 08.09.2018
Bonus:
5,000,000 EUR ā 25%
10.000.000 EUR-15%
ICO
Quantity: Up to Hard cap
Beginning: 08.09.2018
Completion: 30.09.2018
Conclusion
The URP is a platform that is designed to compensate shoppers with tokens whenever they share data about their shopping experience. The token used in rewarding the shoppers is URP coins and it can be redeemed on the platform by the shoppers.
for More Information Visit:
šš¼ Website: https://rewardprotocol.com
šš¼ FAQ: https://rewardprotocol.com/faq/
šš¼ One Pager EN: https://rewardprotocol.com/wp-content/uploads/URP-ONE-PAGER-EN-1.pdf
šš¼ One Pager CN: https://rewardprotocol.com/wp-content/uploads/URP_One_Pager-CN.pdf
šš¼ Light Paper: https://rewardprotocol.com/wp-content/uploads/URP_Lightpaper.pdf
šš¼ Whitepaper: https://rewardprotocol.com/wp-content/uploads/URP_Whitepaper_VL3.pdf
šš¼ Telegram chat : t.me/UniversalRewardProtocolOfficial
šš¼ Telegram Annoucement : t.me/URPAnnoucementOfficial
šš¼ Medium: https://medium.com/@RewardProtocol
šš¼ Twitter: https://twitter.com/RewardProtocol
šš¼ Linkedin: https://www.linkedin.com/company/reward-protocol/
šš¼ Reddit: https://www.reddit.com/r/RewardProtocol/