I bought Birchbox for one of my daughters, at her request, for a birthday gift. She is not really into make up but wanted to learn and try new things, plus she is in college and a box with new stuff is always fun to get. I asked her if she enjoyed her Birchbox. She said that she did and that it "forced" her to try new products, and makeup. So for her, it seems right, I agree with you it is not exactly a "bargain" but I guess its fun. Nice post.
RE: Beauty Subscriptions 411: Why You Shouldn't Birchbox?