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MobileBridge Momentum is a platform that offers a suite of marketing tools. At the heart of this development is an agile platform that can support any kind of loyalty program in the world; it can on-board existing programs and can support the creation of new custom ones.
The heart of the Momentum marketing suite is the ability to allow companies to issue their own branded tokens. These branded tokens can be given to customers who complete the requirements in innovative loyalty programs. MobileBridge Momentum will give brands the ability to master a new form of loyalty development by providing instant rewards in the form of tokens.
MobileBridge Momentum also provides a variety of other marketing tools. One of the standout features is its ability to analyze customer data to understand the customer’s behavior. This provides the brand with reports that help it create marketing promotions that will interest the customer more than the typical marketing ploys.
Use Cases
Building a Tribe
Since MobileBridge Momentum allows brands to create their own unique form of loyalty programs, brands can allow customers to showcase how they are connected with the brand’s mission, vision, culture, etc. This can possibly allow for the creation of the most powerful marketing campaign ever. Based in social psychology researches, tribalism is the most effective way to build a community. Giving customers an incentive to publicly display how they share a brand’s traits can make the customer feel as if they are part of the brand’s tribe. This can make the customer loyal for a lifetime.
Escaping Ad Blockers
A lot of people tend to use ad blockers. Each year, ad blockers become more sophisticated and this makes it difficult for brands to reach people through normal advertisements.
Ad blockers are designed to hide or block the promotional content embedded in a page but they cannot hide a user content that promotes a brand. Brands can reward customers for making posts about them. While an ad blocker can hide an ad embedded into a page, it cannot hide a user’s post that promotes a brand. Mobilebridge Momentum can help brands escape the ad blocker problem.
