With the development of marketing, companies worldwide do their best to know what their clients want. Just because they are eager to understand their needs as it’s the only way to make something innovative, having great demand. That’s why personal data now weighs as gold as far as marketing is concerned.
Interconnection becomes global tendency. However, businesses come across many challenges in private data domain. According to experts, the total turnover in data brokerage is about $250 bln annually. And every year it continues to increase.
Unfortunately, today data brokers just steal personal data and resell it to businesses worldwide. Unfairly, but the owner of the data knows nothing about it.. And no compensation for personal data use... can you imagine that!?
People around the world are irritated by the fact data brokers steal their data and use it as means of getting money. And users do their best to maintain privacy while companies cannot understand what their customers want. But let’s look at the bright side: recent privacy legislation is rather strict in relation to data brokers, making it harder for them to steal and use personal data. Unfortunately, scammers’ “march with the time” and invent more sophisticated ways of surpassing limitations. This struggle seems endless.
In conclusion, data circulation on the internet today is a complete chaos - the privacy is frequently violated, companies “don’t know their clients” and can never guess what they really want, data brokers activity is not regulated by law, companies receive millions for data use while the users don’t even get a penny.
Opiria-Platform and PDATA Token
The Opiria-Platform and the PDATA Token present a new global decentralized marketplace having safe and transparent personal data.
This project elaborates new ecosystem letting companies buy personal data directly from users with PDATA Tokens. The platform is regulated by the blockchain and smart contracts. That’s a good way to interconnect clients and companies around the world using unique and decentralized marketplace.
Now data brokerage becomes democratized and safe. Finally the process becomes legal, fair and transparent, thanks to blockchain. By the way, it’s quite a good passive income!
Now companies may have access to a high-quality information and pay users with PDATA tokens. They respect users’ privacy and comply with General Data Protection Regulation (GDPR) guidelines.
Opiria-Platform: the mechanism
Companies send a request to clients for an access to personal information. They operate on Opiria-platform. Consumers may agree and provide their data or refuse. In the first case, a consumer gets PDATA tokens, and the company - the requested data. The whole process is regulated by a special smart contract.
So, there is no need of data brokers anymore. Companies and consumers now get together!
The following ecosystem will be completely secure and transparent. The users will be encouraged to give their data and get rewarded. They will no longer fight with data brokers. And companies get the ticket to the new products and services that will significantly increase sales.
The PDATA Token
The PDATA token is a currency for personal data trading. Users will be able to provide it or sell their permission for an access. Anyway, we’ll be finally rewarded for giving our data :) The more data users give, the more beneficial their profile becomes.
Basic Details of ICO
Get lucky and take part in bonus program!
The pre-sale ends in just about 15 days.
You can get a bonus of 20%
The total amount of tokens: 450 mln PDATA.
Hardcap: 30 mln USD.
Before us is a promising project with the necessary production for many. Each member of the ecosystem will be rewarded, and its data will be in demand.
I think that this project has a great future, but what do you think? Leave your comments with your opinion about this project.
More detailed information about the project you can follow:
Official website
Whitepaper
Bitcointalk ANN Thread
Bitcointalk Bounty Thread
Telegram
Bitcointalk Username: CapnBDL
Bitcointalk profile link: https://bitcointalk.org/index.php?action=profile;u=212645
My Ethereum address: 0x577FA2553Af35908072Af7fc61270fd98022002b