Introduction
In business, truly understanding who your customers are and what they need makes it SO much easier to express why your products or services are the best fit for them.
This concept is especially true in digital advertising. If you don’t have your targeting laser-focused, you’re going to bleed money by advertising to people who just don’t care. It won’t matter how witty your ad copy is, how gorgeous your video is, how awesome your images are, or how perfect your landing page is. You need to get it right and by so doing you need the right fit in today's competitive environment. When you are aware of what time your audience is most likely to read tweets and Facebook posts, you would design your social media marketing around that. If you knew their problems and issues, you would give them solutions. This would make you an authority.
Late last year I decided to buy clothing online, i surfed the net and checked on different known websites for a good choice of clothing. The aftermath was that, when I opened my social pages I started seeing different Ads of clothing from different sites that I have not heard of displaying what I liked , exact clothing types that I was looking at when I browsed different clothing websites online. Obviously , some websites must have picked on my behavioral need and I called that consumer behavioral target ads, whereby websites use target advertising based on your purchasing and browsing habits.
Tentatively, you may have spent elaborate time and put efforts into understanding your audience in the beginning. But remember, times change and so do your audience’s interests, you have to make sure you frequently study and continue to perform research about your audience and their interests, your marketing strategy needs to keep pace with change, and to do that effectively a new platform called BehaviourExchange, built on the blockchain is here to keep B2C businesses, users abreast of the shift of consumer behaviour and to effectively channel there advertising to the right people.
BehaviorExchange will follow what you read and how you behave to determine your profile. B2C companies using Behavior Exchange services will be able to know who is visiting their web in real time, effectively engage with them and show them the right products or services.
It is a blockchain- based platform that uses blockchain and big data technologies to identify online users and customize website contents to your preference. The platform enable large amount of data. It can handle millions of visits per day, easily updated to process hundreds of millions and billions of visits per day.
It does all these so perfectly by enabling a Company to install codes on its websites to start the service, As soon as a Bec cookie visitor visits your websites, the service will report directly to the website which will automatically display content depending on users profile. The websites uses widget to records all visitors behavior. Data collected is processed by intelligent profile platform.
Benefits To B2C Websites
- Attract potential consumers and keep existing ones.
- Increase sales and revenue.
- Saves time.
- To understand their visitors in real time.
- Reduce or eliminate unnecessary and irrelevant ads.
- Provide relevant information about online visitors to different websites
About Token & ICO
Symbol: BEX
ICO period: from June 2018
Planned token price: 0.10 US $
Planned maximum limit: 21,000,000 USD
Currency of purchase: ETH, BNB (Binance Coin), USD, EUR
Conclusion
BehaviourExchange have ambitious goals which will enable them to set new standards for the B2C businesses. To achieve this goal a strong Team is built with all the necessary skills, talents and long-time experience needed for the project. Most of the team members on BehaviourExchange have verified LinkedIn profiles. This is all good because the more transparency a company have in regard to their team, the more trustworthy they typically are.
This article is just a guide to potential clients, stakeholders and everybody itching for a snip of this wonderful project, The whitepaper will provide an in-depth and thorough analysis of this wonderful project. You can click on the link below and find out more about this wonderful project.
Website: https://behaviour.exchange/?utm_source=bounty&utm_medium=content&utm_campaign=website
Telegram: https://t.me/behaviourexchange
Facebook: https://www.facebook.com/BehaviourExchange-150375779045471/
By Bitcointalk user: belushiiwuzeree
Profile: https://bitcointalk.org/index.php?action=profile;u=2191289