The world’s first blockchain-focused live quiz show Blockchain QuizBiz, a big hit among the global blockchain community, broadcasted the final episode of its first season. Binance team members was invited to the live competition at 20:30 on December 4. The show was broadcasted live on Yahoo TV, LiveMe and Cheez.
Hosted by Contentos (COS), Blockchain QuizBiz is a blockchain-focused live quiz joined by blockchain experts and celebrity guests. Blockchain QuizBiz aims to help global viewers gain a better understand of blockchain by hosting live quizzes. Moderator Sam(GuoCheng) Tseng, a Golden Bell Award winner, invites two groups of celebrity guests in each show to answer questions about Contentos and its affiliate products on-demand. The viewers, on the other hand, answer questions online through LiveMe and Cheez apps. Winners are later announced and awarded with COS tokens.
Industry heavyweights gather to make the show a hit
Several notable blockchain projects around the globe have made an appearance at Blockchain QuizBiz where they interacted with global users on-screen, providing program based updates all while acquiring new viewers. Guests that have appeared on previous shows include Ontology, a next-generation public chain infrastructure, Bitrue, a digital asset trading platform, and Coin Master, an encrypted asset management app.
Program representatives to previous Blockchain QuizBiz shows
In the final show, Binance Labs investment director Flora Sun appeared as a guest. Flora worked as a Silicon Valley software engineer, a product manager, and a venture capital investor. As a pioneer in the digital asset and blockchain industry, Flora is a blockchain veteran who is keen on solving challenges with machine learning. She believes that algorithms will reach intelligence levels equal to humans and will solve privacy and protection problems and improve verification protocols.
“This Blockchain QuizBiz show educates users on blockchain that is easy-to-understand, playing a positive role in educating viewers on the industry. Binance will always stand behind blockchain initiatives that help the industry grow. Each project should have the objective of educating their users on the practical use cases of blockchain community, in mind,” said Binance co-founder He Yi who spoke about why he decided to participate in the the show.
Live on three platforms to drive a ratings bump
The first Blockchain QuizBiz show went live September 2018 on Yahoo TV, LiveMe and Cheez. With high traffic flow across the social networking platforms, the show accumulated 11 million views, reaching 345,000 at its peak on an individual episode. Meanwhile, the show was also engaged in vertical marketing, with coverage syndicated across 100 blockchain media partners.
According to current statistics, more than 1 million viewers around the world have joined the live broadcast, collecting over 900,000 COS. Many new users received their COS tokens. The show has surprised the live streaming industry with its learning-through-play program form.
Contentos partnered with YahooTV, LiveMe and Cheez platforms to enhance the visibility of global blockchain projects while offering a forum where practitioners and enthusiasts make themselves available to answer questions directly on radio and television programs. The show has landed itself in world-renown media outlets including Yahoo, Sina, Netease and jinse.com.
A mind-blowing payout of 150,000 COS offered in the final episode; more Blockchain QuizBiz programs to come
As much of a shock value as it was for viewers who found Contentos’ appearance on the last and final episode, they were even more surprised to find out that the payout pool was in excess of 150k COS. Binance Labs also announced that all viewers were in the running to earn BNB.
With the participation of Binance, the show had two valuable blockchain thought-leaders shed light onto the current blockchain environment. If you missed the final episode, you can still download the Cheez app and earn COS after you leave a comment, like posts and sign into Contentos.io to earn COS. It is reported that Contentos is planning to launch Blockchain QuizBiz programs in South Korea, Japan, Vietnam and more.
As the world’s first blockchain-focused live quiz show, Blockchain QuizBiz creates an immersive interactive experience for both key opinion leaders and users alike. This allows the viewers to pick up basic blockchain terminologies and key buzz words while keeping the show lighthearted and entertaining.