You heard from Peter for Blog Number 1, now it is my turn. My name is Andrew, and I am the other founder of environment4change. Please let me briefly describe to you the essence of the environment4change project and how our approach is completely different from all who have come before us.
As our global population increases and mankind continues to spread ‘wider-a-field,’ the greater is the strain on rare and endangered habitats and the species that rely on these habitats for their well-being and procreation. The planet is subjectively shrinking but the affects and footprints of mankind are ever more noticeable and non-removable. The problem is increasing in scale and severity, notwithstanding the excellent work of all environmentalists who have led the way against the rubbishing and destruction of our global home. What is the answer?
Almost without argument traditional models of environmental activism have failed to achieve large scale change. The cause of the failure is not as important as the failure itself, only to learn we are failing and need a new approach to solve a worsening problem. Traditional models of environmental activism are the antithesis of big business. Big business has been seen as an analogy to greedy consumption at any price. The environment4change team believe it is now time for a change. Enough is now known about our planet, its species and inexcusable damaged caused by mankind to charter a new and collaborative approach to repair and healing. Business need not be the enemy and in a race to a ‘zero sum game’ for the planet. There must be a place for all stakeholders in managing and then correcting the damage done to the only ‘Mother Earth’ we share. The answer is inclusion, but in favour of a net improvement to our global habitats and ecosystems around the globe.
What Barack Obama said of Climate Change applies equally to the Environment.
“We are the first generation to feel the effects of climate change and the last generation that can do something about it.” Barack Obama, Twitter 23 Sept 2014.
The environment4change Project
The project sees the development of a Platform as a Service architecture and service bundle in support of typical environmental, and humanitarian endeavour. Until now there is not a single service that can aggregate, collect, unite and channel intent and goodwill around this ‘not for profit’ action. Although many great projects already exist in this space, there is nothing that will democratize, enable, empower and entice the global population to action, all under the oversight and curation of the global community, without the weakness, bias and self-interest of a single board, body or group.
The project is the creation, development and building of a white-label, open source offering in support global goodwill. The Team will launch the project on the EOS network, as the first environmental Platform as a Service, where it will demonstrate the power of an inclusive architecture enabling the many of the world to participate in environmental action, where previously they did not have a voice or understanding. Just as Airbnb aggregated and collected un-used and under-utilized resource around the home/room rental market, environment4change will do likewise for the environmental industry, bringing the global many into the fray, not previously counted and accounted for.
The value in the environment4change approach is defined by the convergence of the domains of: (i) Software as a Service (ii) environmentalism, (iii) platform economics, (iv) Blockchain technologies and (v) decentralization, as a commitment to the future. It is the merging of knowhow and experience across these domains that offer a different approach to solving, or at least ameliorating, destructive behaviors against our shared Earth. It is the technology, architecture and digital tools, together and in concert, that will deliver new levels of synergy, efficiency, efficacy, transparency, accountability and honesty to all endeavours, inside and outside of the traditional environmental community.
The Purpose - Our Mission
The man-made destruction of our Planet is the defining environmental challenge of our time. It is not lost upon the Team, the monumental task we are facing. Everyone who confronts the worsening problem of pollution, habitat degradation, reduction in food quality, environment ruination and actively engages with a cause, or donates time or money to their favorite cause, is worthy of applause. This being so, and in a time of greater awareness we, as shared inhabitants of this one Earth, are losing a battle. In a time of a growing global population, in a reality where damage done is often unrepairable, the health of our planet is worsening in spite of all the great work being done, by the army of environmental activists.
So, what can we do to reverse the negative momentum of ongoing planet subjugation, I hear you ask? Today, no solution exists that offers an aggregation of intent, resources and funding towards a global enabling and organised treatment of our global environmental threats. We are here to change that.
Our mission, the purpose of this project, is to inspire and connect the solutions that improve the health of the planet. We are building an ecosystem for everyone to work together in pushing environmental causes forward, putting the planet before politics, profit and procrastination! We are creating the “MUST-HAVE” digital toolset, reference access and global directory where business (big and small) and environmental organisations come together, a beacon of collaboration, exchange, education and empowerment, a place where new ideas are shared, discussed, developed and executed. We are doing this by partnering with the best people, (Gov’t organisations, companies and individuals) to embolden all, to take a greater part and stake in the health of the planet. To organise, automate, educate and drive the fulfilment of holistic environmental protection for the benefit of all living things but with a focus and urgency around the fauna and flora we are about to lose.
Any new approach must bring ‘best in class’ resources and thinking to solve a worsening global problem. Our reach will be global, our care, commitment and understanding will be local. With an army of locals (activists, enthusiasts, local government, schools and residents) we will enable environmental based activities as diverse as acting as an introduction agency for environmental collaboration, to cleaning to saving, fostering to promoting.
The platform and ecosystem development will be supported by a Funding event, an Initial Coin Offering (ICO), supporting the release of a true infrastructure utility token to be used within our platform ecosystem and in support of a range of tangible services residing on a digital platform, created for the sole purpose of enabling existing causes to run better with more transparency, and enable new projects and causes to be spun-up quickly because, our shared earth demands it so!
About environment4change
environment4change is a platform as a service, using elements of blockchain technology, web services, social media and e-commerce, encapsulated in and around a decentralized operating system. The goal is to democratize and scale environmentalism so that we can all clean up Planet Earth.
Initial Coin Offering via EOS
The environment4change (E4C) Initial Coin Offering (ICO) will be in support of the development t of a PaaS in support of current and future environmental intent and action. Participation in the ICO will be by many popular digital currencies, EOS, BTC, and ETH, as well as fiat currencies (GBP, Euro and AUD).
The E4C token will be used to transfer value and encode interaction data from our PaaS, the service boundary, in and around the greater ecosystem. A donation against any participating environmental organisation or project will be transparent via the EOS BlockChain technology.
Contact us:
Contact the team for further details:
andrew@environment4change.com (CEO)
peter@enviroment4change.com (COO)
