Every Business Deserves a Great Loyalty Reward Program

Every Business Deserves a Great Loyalty Reward Program

SMATHIUM is a blockchain-based loyalty platform aimed at solving the key challenges facing the traditional loyalty programs. Studies show that while customers love loyalty programs, they are not enjoying them to the maximum.

A survey by CodeBroker shows that at least 54% of consumers are frustrated with their loyalty reward programs.
The reasons for the frustrations include lack of differentiation and the fact that the majority only provide limited benefits. Also, implementing a robust loyalty reward program tends to be ridiculously expensive locking out the majority of businesses.

While conglomerates such as departmental stores and airlines can afford to provide high-value membership programs to their customers, small and medium enterprises cannot. Smathium aims to bridge this gap by building a multi-business loyalty reward platform that is open to all types of businesses.

At the heart of this platform is the goal of creating long-term value for customers rather than serving as a short-term promotion. Think of our solution as a Decentralized Application (DApp) where all businesses can create their loyalty reward programs powered by a single token.

This token can be used for transactions across all businesses registered on our platform and can be traded in exchanges. Smathium aim is to create a DApp where brands can connect their existing loyalty programs to a blockchain network.

All transactions within our ecosystem are facilitated through the SMA token which is our official cryptocurrency. Smathium will be launching a news app and a quiz app in December 2018 and January 2019 respectively and a reward advertisement app in January 2019.