$60 Billion Dollar Industry
The online gambling market is expected to reach $60 billion by the end of 2020, and one of the main reasons for the growth in the market is because of the use of mobile devices for online gambling purposes has increased.
Over 80 different countries have legalized online gambling and Europe has the largest online gambling market in the world.
There is a a growing legalization of online sports betting in numerous countries, counting the U.S, this market segment will experience a substantial growth in the upcoming years.
What is GIFcoin?
GIFcoin, the Gambling Investment Fund, is an Ethereum based project that is crowdfunding through their ICO to help raise capital for their existing, subsidiary company VitalBet.
After an investor participates in the ICO they will effectively become a part of the GIFcoin/VitalBet ecosystem, this means investors will be eligible to receive a share of 80% of VitalBet's annual profits.
The VitalBet Betting Site
VitalBet (https://vitalbet.com) is an online sports betting website that allows customers to place bets on all major sports for online betting, as well as casino, eSports, and virtual sports.
Initially VitalBet struggled when they first launched in 2015 however they worked on their marketing and they brought in all the latest features, put together a strong team of odds-compilers and customer support staff to ensure they were offering the best possible experience for their customers. They even received backing from 8 times World Boxing champion Manny Pacquiao.
This clearly worked because in 2017 they had over 20,000 active users and they recorded a total revenue of $7,368,602 which after tax and operating costs showed a net income of $3,315,871.
Why start an ICO?
GIFcoin & Vital Bet want to expand and they need to raise more capital to do so. The capital raised during the ICO will be used to help improve VitalBet in many different ways.
They want to work on the UI and design of the website to make it a lot more attractive to customers, VitalBet then also want to purchase gambling licenses in 15 new markets to help expand their user base.
The capital raised during the ICO will also be used to fund more aggressive advertising & marketing so more potential users see the VitalBet name and it becomes more recognised across the world.
VitalBet also want to introduce some of the most popular cryptocurrencies including LTC, ETH, XRP, DASH as payment methods on their website, they also want to implement GIF.
They sold out their pre-sale allocation of 10,000,000 tokens, the ICO will run until 16th April and there is currently a 60% bonus.
Annual Profit Share
One of the benefits of being a GIFcoin token holder is that you are eligible to receive a share of 80% VitalBets annual profits.
If you check out the calculator on their website you can calculate how much profit you might receive in different scenarios.
For example if a token holder has 100,000 tokens and GIFcoin makes $450 million profit, the tokenholder could potentially receive an annual payout of $54,000.
Summary
I've seen a lot of gambling projects and ICO's recently but I really like GIFcoin, they have their own working product, and their annual profit share is another attractive proposition. Also the 60% bonus on offer means investors at this stage will be getting an amazing discount.
The GIFcoin team want to implement a lot of new features after their ICO, so I hope they can raise the necessary level of capital to achieve their expansion goals and help VitalBet become even more profitable.
GIFcoin Website: 
GIFcoin Twitter: https://twitter.com/gifcoin_io
GIFcoin Telegram: https://t.me/gifcoin