Basic Attention Token (BAT) was introduced by Java script creator and also co founder to Mozilla Firefox trying to confuse the advertising world.
The founder found the Advertising world just giving a fortune to the middleman. Thus BAT tries to renew the digital advertising efficiency by creating a token utility via etherum blockchain. This token can be used to get advertising as well as atention (attention) based on services on the Brave platform.
Interesting Facts about BAT
For your knowledge, BAT has made history in the ICO world because it has made remarkable achievements. managed to garner a collection of 35 million USD in just 30 seconds. However, in the cyber world all things can be manipulated. Someone gets this token bought by a handful of whales or individuals.
Brave Browser
Brave is a browser that has been added well to make the internet surfing experience faster. Brave focuses more on privacy that block malvertisements, trackers, and has a ledger system that anonymously collects user-attention data to reward publishers with the right. In simple terms, the brave browser knows where brave users spend their time (websites). Thus publishers will receive more profits because the middleman and fraud have been reduced.
Users
Users who view ads will receive rewards with BATs.
Besides providing an internet surfing experience without an annoying pop ups app that can dampen the loading process of the website and use our extra data. According to data released by brave, we will save 23USD a month over charges on loading ads as well as trakers which are always ads wherever we visit.
To make this brave a private browser, brave has been cooperating with DuckDuckGo, a privacy search engine so that user information is not sold to 3rd party (trakers).
Attention is measured through users view on ads as well as content on the active browser in real time. this system will be improved from time to time using machine learning algorithms.
Publishers
Brave has been designed to calculate and reward publishers, publishers alike get more profits because no middle man and also froud can be reduced.
Advertiser
Advertisers will get the best data on the attention of the public to the advertising they are advertising. because this service is made to the transparent blockchain.
Point of View
To explore and understand about Brave,
I try to register and become a partner in this BAT as I am also in the publisher field. What I found was a really brave brave to launch their vision. Obstacles that they need to confront is to remit this brave browser into a leading browser.
To further expand the use of this BAT, the brave needs to go through and become the top 10 in the competition between browsers.
Youtube content
Brave, gives Youtubers an opportunity to monotize their content by using a brave browser. The process is almost the same as being a website publisher. need to verify, and also withdraw through Uphold. It may be a new paradigm for content monotizer because as users, we are definitely annoying with advertisements that we are forced to see just to see a video.
Giveaway token
In order to ease their Brave Browser, BAT has provided a 1 Million BAT (million Dollar token Giveaway) token on Users that use the Brave browser. A user can earn over 5 USD on a predetermined date.
HTTPS
To be Brave partners, or brave verified, publishers themselves need to be eligible to use more secure HTTPS than attackers.
KYC
Looking at the World of Blockchain is rapidly developing, Crime will also build up following the circulation of blockchain development flows. such as Malware There are still many blockchain and also dapps that do not use this KYC. This thing is very important even though I own the fiber to verify it to avoid fraud and so on.
For Publishers who want to join Brave, need to verify in Brave and also Uphold. Because Uphold is a place where rewards arise from this publishing activity. For us to withdraw to cash or use visa @ mastercard.
Overview
Brave is still in the development stage, so there are more bugs2 that need to be addressed. For this I have no problem because the brave consists of top2 developers and is still looking for developers to expand their wings. in their roadmap;
now is the BAT Gemini (fall 2017 / winter2018). which is seen more towards testing on early publisher2.
and at BAT Apollo rating (rest 2018). Show real profit in scales
If you like my content, and want to try brave, here is to download
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