When it comes to food supply industry, meeting the strictest demands is a challenging task for providers: they need to ensure ultimate safety of their products at all stages starting from production and processing, finishing by transportation and storage in supermarkets. The global demand for food supply is growing, so are the demands of producers who need high-end technological solutions to facilitate the process of tracking and safety control.
Why complying with food safety regulations is so important? All self-respecting retailers prefer working with reliable suppliers only to ensure customers that they sell high-quality production only. Scandals with food contaminations and spoilt products can cast a slur on company’s reputation – that affects conversions and clients trust, and the outcomes can be quite serious.
Technologies are continually developing, and the food supply industry can benefit from them, too. How?
What is ZetoChain project?
What if you could track the real data of production, time of storage, regulation with temperature standards, and many other important things by simply scanning a special barcode? With blockchain technology, it becomes possible! ZetoChain project is a versatile solution to multiple problems.
This project was created for retailers, cafes and restaurants, as well as catering companies to let them know they offer exceptionally quality products. The information can be shared with producers, customers and all other participants of partnership. Thus, you can use your smartphone to scan the labels and make sure that the production was manufactured, transported and stored in a safe environment. This blockchain approach would be useful for handling cold and frozen foods, such as:
- meat;
- dairy products;
- fresh foods (vegetables, fruit, etc).
With this application, companies involved in the food production and retailing can boost their efficiency, save a lot of money, decrease the percent of food recall, improve trust to their brands, and make their cold chains truly transparent.
Advantages of ZetoChain
ZetoChain project is aimed to improve the present practices in the management of cold chain and increase the level of transparency – this is what companies need to survive in this highly competitive sphere.
How your company can benefit from this solution?
- Boost trust in your enterprise. Complying with food industry standards becomes an easy task, you reduce the risks related to your brand reputation and make all your partners trust your company.
- Minimize food recalls and waste by implementing real-time alerts and taking preventative measures. With ZetoChain, you always stay in the know about the freshness of products.
- Get maximum efficiency by implementing automated monitoring and recording tools. The application allows developing smart strategies and tracing the product information in a matter of a few clicks, which takes seconds, not days.
- Protect your data. Blockchain generates tamper-resistant ledgers that are impossible to fake or lose, and all information stays encrypted on the blockchain.
- Meet governmental food regulations easily and adjust quickly.
How to Use ZetoChain?
This project can be highly useful for both enterprise users and consumers. Let’s view the use cases.
| How can a company use ZetoChain? | How can consumers use ZetoChain? |
|---|---|
| Implement smart tracking system: | Trace the information about product freshness: |
| - Produce a batch of frozen foods and attach a special label. | - You see a frozen/cold/fresh product and wonder whether it will expire soon, or whether it was produced and stored in a safe environment. |
| - Transport the foods to the destination in a safe environment. | - Get your smartphone with ZetoChain app installed and scant the label on the product. |
| - Store foods in a safe environment. | - Fetch all necessary information. |
| - Whenever you or your partners require information about the batch, you scan the label and get real-time data about production, storage, etc. | - Be sure about the safety of what you buy. |
| - You enjoy trust, your customers enjoy a high quality of production. | |
| Develop smart strategies. | |
| - Implement a system of alerts about the level of product freshness. | |
| - Get a notification. | |
| - The system will generate a strategy for use, for example, the products that expire faster will be delivered to the nearest stores. | |
| - As the result, you reduce waste. |
Bottom Line
ZetoChain has the potential of changing and improving modern standards of cold chain monitoring. Being based on transparent blockchain technology, it brings benefits to all parties using it – handing data has never been so fast and easy. ICO will start in July, and food-related companies are highly advised to make investments – this project will make waves as soon as it starts being widely introduced.
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