What I see for this ratio is that the new LTC-Cash token will be valued 10 times cheaper as the LTC one.
They are explicitly saying people that, although the new hard-fork wants to be better -a faster block speed-, their tokens will be cheaper. They get 10 tokens for every LTC. And those new tokens are for a blockchain that is supposed to be faster -and so better- than the original one.
Looks like a scam to me.
Anyway, I don't own any LTC, so that is not affecting me.
RE: Litecoin Rising due to a Hardfork ?