ICO has made a lot of people wealthy and many have gone bankrupt through it too. It all depends on how well one can identify a good token to invest in. I will talk about some factors to consider before going into any ICO. This factors has been working for my team and I and we have never invested in any failed ICO.

THINGS TO LOOK OUT FOR

1. Product
2. Hype
3. Team
4. Token metrics
5. Presence or absence of prototype (like a demo version of the actual product).
6. Amount they are raising ($40M and above is too much in my opinion)
7. Roadmap
8. Competitors

SOME DETAILS:-

1. Product:- By product I mean that a good ICO worth investing in should have at least a Minimum Viable Product (MVP). This could be an app, testnet or a program that has at least been released possibly for testing in its alpha or beta stage. Also,you should know what the project is about. What are they trying to solve? What loopholes are they looking to exploit or what industries are trying to disrupt? What use cases are there for the product in the real world? How far is it from mass appeal or adoption?

2. Hype:- This somewhat relates to the latter part of what i wrote on Product. But this also entails how well known the product is or project in the community? What is their level and style of communication like? How is their social media presence and interaction i.e telegram, twitter fb etc? What about their activity on "nerd-internet" ie discord, bitcointalk, reddit et al? Who and who is talking about or even shilling them? Whats the buzz like as per what yhey are expected to perform or produce when launched?

3. Team:- who and who make up the team? Do they have all the right qualities? What reputation(s) do they have? Have they worked in some of the big firms in the world or their continents? Is the team known for meeting or even surpassing their targets on their roadmap? How firm is their reputation and experience?

4. Token metrics: How much are they trying to raise? Anything above 30m dollars is shady right now. Beyond the amount how many tokens are they putting out? How many are for sale in all the sales, ie what % of tokens are they selling in private sale, presale and crowdsale? Is there a bonus? How much bonus? Too much bonus makes crowdsale almost worthless. Is there a lock up period? If a lock up period is too long, the value of the product may never be fully realized as the market may have passed on to other projects.

5. Competitors:- Do they have competitors? how developed are they and how hyped are they etc.

AVOID

1. Undetailed plan
2. Short whitepaper
3. Non-transparent team
4. No development roadmap
5. No proof of work
6. Part time staff
7. One developer

You can also use crushcrypto.com to analyse ICO's that catch your attention.

Good luck in your investments.

P.S Remember not to put all you have in any ICO cause as promising as it might look,they could fail. Put what you are capable of loosing

Thanks to @jephiano , Mr Udeme and Mr Usman for putting heads with mine to come up with this, I hope you find it beneficial.

THANKS FOR READING

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