One of the biggest challenges that artists struggle with these days, are the promotion of their original content. Aspiring to be an artist is no cake walk and it becomes even harder with the increasing competition, thanks to globalisation. The market also does not have any collaborative platform for artists to market, or connect with like-minded individuals. Hence, there is an increasing need for an online space where artists could earn a living for their work.
Pindify created a breakthrough marketplace using blockchain technology to eliminate the existing market gap. It is an online market platform for providers of music, art & media. Pindify aims to become the “Amazon” of music, arts & media. Providers can open their portfolios on the Pindify market and earn revenues on content and relations.
Their product is a direct-to-consumer market service where they create a platform for merchants, businesses and enterprises collaborate arts & media to coexist with consumers and users. Users can use the platform to socialise, promote and use it professionally.
The product and marketplace
Their marketplace is available on website and mobile platforms as an iOS application. The product integrates marketplaces, social networks and portfolios for four different users- general users, subscribers, merchants, and publishers. For users, the platform can be used to just browse, follow, share, comment, pin, and view any artwork of the artists. The marketplace has a simple user interface that allows the listing and easy browsing of content and artwork. Users can search by filtering and categories that are integrated into the application.
They do not have any membership rent, but rather, a distinctive but effective subscription system to handle the consumption of media, followers, and invites.
Technology
They have integrated blockchain technology and smart contracts to handle the security aspects of the application. The user registration, payments, certification of copyrights and intellectual property etc are overlooked by the technology. They use Civic.’s Secure Identity Platform to tackle the identity verification of users and eliminate fraud mounts. For their payment and transactions, they have integrated the system with Coinify for Bitcoin and Exodus wallet for Etherum to provide PSP tailored solutions that accepts blockchain payments. This gives wide transparency in the system and simplifies the entire process by bringing in an amalgamation of safety, speed, and reduced expenses of blockchain technology.
ICO
They are issuing Pindex tokens for the purpose of crowdfunding their platform. The tokens are available exclusively via Ethereum blockchain / smart contracts on their website- Visit: https://pindex.uci.global.
The cost of 1 pindex token is $0.50 U.S.D. The Start date is set for 20th of November 2017 and will go on until the 20th of January 2018. The Minimum purchase is 1 ETH. The bonuses are as follows:
For every 50 million, the below bonus will be provided by Pindify
1st Block: 25% Bonus Tokens
2nd Block: 20% Bonus Tokens
3rd Block: 15% Bonus Tokens
4th Block: 10% Bonus Tokens
Conclusion
Christoffer Wallin, the founder of Pindify wanted to build a platform that is highly automated and easy for artists to create an audience and meet potential buyers. Their specialised team integrated decentralized ledgers and smart contracts to eliminate the existing gap, and the launch of Pindify created a disruption in the ecosystem.
For More Details Visit:
Website: https://pindex.uci.global/
Whitepaper: https://pindex.uci.global/misc/WhitePaper.pdf
Published By: karanj
Bountyhive referral link: bountyhive.io/r/karanj