Situational Analysis
As part of setting up a business organization, the motive is to monetize products to targeted customers. This means that every organization needs a strong marketing strategy in order to have a competitive advantage. Marketing ends not but is a continuous process even if your business has well established its foundation. Evidence of this can be seen from Amazon, a famous brand company, yet it is imperative to keep marketing else they will dwindle if they don’t keep attracting their clients in this competitive marketplace.
Now, what are some of these marketing strategies? Most businesses target the media. Well, in my country, apart from the routine media advertisement, both print and visual, organizations also employ people on part-time bases to move around to advertise products to clients. What do you see here? There seems to be a single trend of the old system of social media and television broadcasting advertisement. What if there are other ways to change the old fashioned way of advertisement? With blockchain technology, the MobileBridge MOMENTUM conveys an innovative idea which answers this question.
Let’s take a brief look at the MobileBridge Momentum Project. What is MobileBridge Momentum? Who are we? https://momentumtoken.io/
MobileBridge Momentum is a blockchain-based marketing company to develop a smart platform that makes a radical change from the old system of brands marketing. This paradigm shift will be driven by an automated brands marketing platform that incentivizes clients candidly and instantly in the form of cryptocurrencies for their time, attention, views, business, advocacy, and insight they express towards their preferred brands. The Versatile MobileBridge Momentum draws the attention of clients to companies’ brands in order to create a direct link and association of interaction between companies and their customers.
Companies can therefore directly attract, engage and reward their diligent customers. The organizations/brands coordinate themselves with blockchain of MOMENTUM and host their buyers to keep their dedication with them. This suitable method for marketing with MOMENTUM is very interesting. MobileBridge MOMENTUM users will have the opportunity to get more acquainted with brands, their upcoming product offering, rewards, and dedication focuses. Momentum does it all by connecting companies to enthusiast clients that are of most relevance to their services at the right time, the right location, in the right moment, in a way that fits seamlessly in their lives.
What is the vision of Momentum?
The team envisage creating a one-stop world’s leading blockchain marketing platform that will gain global attention from companies, ease the stress on brands in advertising their product, and incentivize clients for their time and effort.
How the Momentum platform Works
Each brand has sub-tokens allocations to incentivize clients. These tokens are not the principal momentum tokens. I will say they are more like points. When client purchases products of their choice from a brand, they get them audited on MOMENTUM platform, publically make a good review post about the items bought, watch a video, share them, recommend the brand to others such as friends and families, and finishes the reviews. In return for their great work and time, they are rewarded with a sub-token.
Clients can keep these tokens so as to get something from the brand or convert them over time into the principal token of the platform - thus, the MOMENTUM-TOKEN. These MOMENTUM-tokens are either kept safe in a wallet of the user or can be exchanged on different cryptocurrency exchange platforms for another type of cryptographic forms of money, or for fiat on centralized exchanges.
What benefits can be enjoyed on the Momentum Platform?
- Momentum helps consumers create a relationship with their favourite brands in more seamless, enjoyable, and valuable.
- No spamming of users contact address. Messaging and promotions will only appear on the users’ mobile device when it’s timely and necessary.
- Rewarding consumers for explicitly sharing their profile and preference data, for their engagement, advocacy, and their ultimate trust.
- Ability to exchange rewards for real, portable value. Users will get the opportunity to decide how they want to spend their rewards. Exchange Momentum Token-based rewards for fiat currency, other retailer branded tokens, or maybe even pay directly with the Momentum Token.
- A platform the transparently stores and secures users personal data and reward. Customers exercise control over what data they would like to share.
- Brands are additionally promoted. Clients become more acquainted with about the brand as well as visit for getting rewards so along these lines MOMENTUM gives quality traffic.
Relevant Facts on Momentum-token
The subtokens are simply used for a particular brand or organization. In any case, after a change into MOMENTUM-token, it has numerous different advantages - the token potentials are indicated below;
A rewards and loyalty token. It is used to reward consumers for their attention, business, brand advocacy and data insights.
A 'gateway' token. The Momentum Token enables consumers to convert company branded loyalty rewards into Momentum Tokens, which in turn can be exchanged for other reward tokens or crypto-currencies.
A platform payment currency - companies running solutions on the Momentum Protocol will pay for it in Momentum Tokens.
A crypto-currency. An encrypted, decentralised digital currency, holding value and transferred between peers.
The token is Etheruem based ERC20. The cost of 1 MOMENTUM token is equivalent to 0.12 USD. The open deal for MOMENTUM-tokens starts on April 26, 2018. Interested brands and investors can visit the website https://momentumtoken.io/ to make negotiations with the team.
The Road Map
Summary of Momentum Project
MobileBridge-MOMENTUM is radical project based on blockchain to make a paradigm shift for the marketing industries. The platform ensures that exchanges are distributed so as to make it more reliable & transparent. The team with this idea has numerous competitive edges which makes them one of a kind from other marketing companies. Clients are kept occupied with a long haul association with brands by staying in contact with these brands of their choice. In return, brands reward customers in cryptographic forms of money (token/ sub-token). MobileBridge Momentum keeps a record of the client's experience and reviews for the organizations.
Website to Momentum: https://momentumtoken.io/
Momentum Whitepaper: https://momentumtoken.io/files/MobileBridge_Momentum_Token_Sale_Whitepaper.pdf
Telegram Page: https://t.me/MomentumToken
Twitter page: https://twitter.com/MomentumToken
Authorship
Steemit Username: @steemramos
BTC talk username: Maame Esi Sergio
Profile URL: https://bitcointalk.org/index.php?action=profile;u=1823544