This week’s surge appears to be linked to the announcement of IOTA’s Data Marketplace, a Tangle-based solution built to help monetize data — the “oil” of the Internet of Things (IoT) economy. Revealed on November 28, the Data Marketplace demo will run for two months and will see IOTA partner with a myriad of myriad of corporate heavyweights, including Microsoft, Samsung, Cisco, and Volkswagen.
“This next generation technology will accelerate the connected, intelligent world and go beyond blockchain that will foster innovation real world solutions, applications and pilots for our customers,” said Microsoft’s Omkar Naik in a statement published on theFoundation website.
My opinion is, its NOT to late to jump in. Good luck everybody!
