Gary Vaynerchuk built his father’s business from a 3 million to a 60 million dollar business within 5 years.
Today, lets talk about the booming digital marketing industry.
Digital marketing has become an essential part of every successful business — regardless of that business’ size.
As a result, there are now thousands of industry experts who are more than willing to share their knowledge.
Gary Vaynerchuk is a hustler, a pioneer in digital marketing and CEO of VaynerMedia, an agency that specializes in social media branding and marketing.
Vaynerchuk is a bestselling author of Crush It!
Gary built his fathers business from a 3 million Dollar company to a 60 Million Dollars business with the use of digital marketing.
Today, life is all about attention and the digital space has it.
I want to show you 3 Steps to Starting a Digital Marketing Consulting Company
Step 1: Get Positive
Starting your own digital agency can be confusing, can’t it?
There just aren’t any good resources out there to show you how to do it. You’re stuck between a rock of outdated advice and the hard piece of short posts without any depth, and it’s damn frustrating.
The road to a 6 figure agency is long and hard. There’s no overnight success. No short cuts. No hitting and hoping. Just hard work, late nights, blood, sweat and tears.
But you have to keep a positive attitude throughout it all. If you’re starting an agency, you have a vision of what it is that you want to achieve.
As I always say, “why get frustrated with no’s? They are just stepping stones to your next yes”.
Who knows, your biggest hit could be just one more rejection letter away?
Step 2: Create a Clear Brand Identity
There are lots of reasons you need to have a clear brand identity. In fact, most of them are well known cliches like, “People buy from people they like”. But there’s one often overlooked, but incredibly important, reason that ties them together.
As someone said, ”A brand is a promise to deliver a service that people can trust. One that they like. One that associates with them.
When you are branding you need to decide’
What your promise is: What do you and your audience value? What does your brand stand for? Pick your fight and run with it.
Step 3: Don’t Imitate, Innovate
The greatest risk in the World is not taking any risk at all. And if you are going to be a successful agency, you need to get user you taking risks and putting your neck on the line. Don’t be afraid to overhaul, change or challenge anything in your niche.
There’s also a lot to be said for running with ideas you’re scared of. That pitch, or that idea that you love…but you’re scared your client won’t like. It’s these ideas that often end up being the most successful and leaving the biggest impact on people.
There are people out there who will love your ideas, what you’re trying to achieve. With the right focus and goals you’ll have no trouble finding them, either.
The question is, when will you tap into the Billions of Dollars being transacted everyday through digital marketing TODAY!?