I think it's an interesting move. My wife and have were consistently producing content on Steem for a while, but the circle jerking thing really annoyed us both. Eventually, as rewards started to decrease to community members and float to the whales which caused our earnings (mainly hers) to go down, she became disincentivized.
I'm appreciative for the initiative Steem took to tackle content monetization via blockchain, but this monetization issue (steem circle jerk) has been around since the beginning of Steem and was always a major problem. Everyone shouting out that this next update HF20 will solve everything, when Steem has been around for 2+ years with this existing issue, doesn't exactly make me feel that re-assured either.
Will see how both Steem and Lino work out.
RE: DLive is joining the Lino blockchain, moving away from Steem