A few days ago, an article was placed the Google Cloud Blog. It’s an article that hasn’t gotten a lot of attention, but if you ask me it is quite important. The article is about Google bringing Ethereum to BigQuery.
For those of you who don’t know what BigQuery is, according to Wikipedia BigQuery is a web service that enables interactive analysis of massively large datasets working in conjunction with Google Storage. It is an Infrastructure as a Service (IaaS).

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By bringing the Ethereum blockchain to BigQuery, Google opens up a vast amount of possibilities when it comes to running analytics. You can fairly easily find out what the most popular smart contracts are, what the most popular collectibles are or check the health of a token based on senders/receivers ratio and other metrics. How cool is that!
It is pretty cool actually and also a bit scary. With the Ethereum (and in the future other blockchains) being public, it becomes more and more easy with tools like BigQuery to track value transactions. Private companies and governments like this a lot. Individuals? Not so much.
So, do you think that developments like these are a good thing? Let me know in the comments.
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Disclaimer: I am not a financial advisor, trader or developer. I am just a blockchain & cryptocurrencies enthusiast. Make sure you do your own research, draw your own conclusions and do not invest any money that you cannot afford to lose.