The increasing digitization of medical data has meant more streamlined processes for patients and healthcare providers; but the transformation has also been an opportunity for malicious cyber attackers to take advantage of holes in security with ransomware. Though credit card information was once the prized possession of cybercriminals, it now takes a back seat to healthcare data, which is more valuable on the black market for its highly personal nature.
The combination of data security not being built into the processes and the historical tendency of healthcare organizations to underinvest in digital security mean that this highly sensitive information is both easier to seize and worth more than other types of data. source