Greetings friends, today I come to present my proposal for a visual identity system for the SPK Network tokens.

In my case I decided to make a system proposal that encompasses the three tokens so that they work together harmoniously in a visual and conceptual way.

All the proposals contained in this post can be applied to any context and need that SKP Network may require, both digital and analog.

For the creation of these designs I have used only pencil sketches and Adobe Illustrator for digitalization. All designs are vectorized, so they can be scaled to the desired size without losing quality. The colors applied in these proposals are not necessarily definitive and may be changed at SPK Network's request.

As a concept I have made cross-sectional use of two figures:

1. The square that represents the blocks of the blockchain.
2. The circle that is the most efficient representation of a coin.

The union of different forms of these two cross-cutting elements, plus the addition of others, give life to the three proposals for graphic identifiers that constitute this post.

As in all high quality design, emphasis has been placed on the ease of reading and recognition of graphic identifiers, which by having transversal graphic elements look and feel related as part of the same thing. This familiarity is necessary to facilitate an intuitive user experience, and at the same time to facilitate the addition of new graphic pieces in the future, counting on a solid visual base with a well-defined character.

The following is the presentation:

Square version

For the Speak Token I have added to these elements a synthesis of the letter S that results in a minimalist, modern, easily identifiable and stable identifier.

For the Larynx Token I have generated subtle changes in the structure of the square to create two surfaces between which rests the circle inside a mold, which graphically represents the generation/mining of the token.

For the Broca Token I have used the same element as the Speak Token as a mirror and rotated 45 degrees, resulting in a distinctive shape in keeping with the visual character of the Speak Token and the Larynx Token, which marks a central division referring to the gas function of the Broca Token, which will "burn" and then reload.

Identifiers and their application within circles:

Applications: Color | Black | Negative

Round version

Since the requirements of the contest included the creation of a round version of the graphic identifiers, I have created these versions that preserve the central idea of the concept of the designs in a circular context.

Identifiers and their application within circles:

Applications: Color | Black | Negative

Screenshots (Proof of work)

I hope you liked my proposed identity system for SPK Network tokens. Thanks for reading me.

If you want to request my services as graphic designer, leave your request in the comments of this post.