The definition of a blog or blogger has evolved a LOT over the last few years. It simply is not where it used to be. These days blogs come in so many different styles. Some of the worlds most popular blogs are not even direct domains anymore – they are Instagram feeds or Facebook pages and a good percentage of the posts are simple visuals. I think it is important that blockchain platforms move with the times too.

The reality of the matter is our lives are comprised of moments and when you look at lifestyle blogging from around the world it is precisely those snippets which are what the “consumer” relates to and wants to engage with. Day to day agendas do not always allow for heavy set reading or writing for that matter – and it is about time that is taken into consideration and accommodated.

The Lifestyle Lounge community is open to embracing this reality. I want people to know that shorter, more photographically driven posts are ABSOLUTELY welcome on our feed - but they need to meet a few criteria which should be easy enough for all of you wishing to share such content to manage.

We ALL want to share moments of our life – but we can do it in an aesthetically pleasing, professional and informative manner. Make the post useful and interesting to the people who decide to click on it. Don’t just post a pic of the plate of food you made – nobody really cares what you ate for dinner, unless you give them a reason to.

If it is something you made yourself, then you could add one or two of the prep photos too and then explain what it is that you made. Make it interesting! Are there any nutritional benefits which the reader may care to know about or uncommon ingredients? Basically what I am saying is that you can make a short post interesting without having to write more than a few lines. If you ate the meal at a restaurant, you could do more than take a pic of the plate in front of you. How about adding a shot or two of the establishment, tell us where it is – add a map pin even. Did you enjoy the meal? What was the service like etc.

Lifestyle blogs do not always have to be extensive, but they do need to be of use to the readers. The entire purpose of a lifestyle blog is to offer something to others – not simply share your random day to day events – UNLESS of course that entails some kind of positive or inspirational message which is thought provoking.

Let me show you a couple of examples of really promising lifestyle posts which have been shared to our community feed in the last couple of days.

Here is a post I spotted by @sergiomendes earlier today. A simple introduction to a local and vegan friendly product which he discovered and bought. Five photos and a brief description of the product and why he decided to buy it - BUT, the photos CLEARLY show the product name so anybody else interested in buying them would most likely be able to locate them online. An added location and/or website link and perhaps the cost of the product would have been even more awesome - but I think you catch my drift.