Ecency as Community

I wanted to talk about it today because it can be such an amazing step to join those online communities which is Ecency where we're part of an incredible group of like-minded people who believe what we believe in its simplest form a community is a group of people who interact with each other regularly.

the group can be small or greatly established with one or two members or hundreds or thousands and they're usually based around important shared interests which bring everyone together to participate and learn new skills.

the most important thing that Ecency provide is a sense of belonging when people become part of a like-minded tribe. they feel more connected to their members.

It's a place where we can access more wisdom and grow together by sharing interesting knowledge we can receive and in turn provide encouragement, friendship, and advice when needed in an exclusive safe space.

Where you feel you can simply be yourself that authentic person without fear about what other people think of you at all and once you find it cherish it and help it grow.

My Thought Process Creating Slogan

Slogans are a tool to make marketing campaigns more memorable. Successful slogans often are promoted to taglines, they outlive their original marketing campaign but are adopted as the overall brand tagline due to the success of that campaign.

So, before i write a slogan, i need to define exactly who it's and differentiate the marketing campaign to speak directly to a specific market segment.

And then let’s isolate our difference and the catchy nature of the slogan through the uniqueness wrapped inside and where the real influence is.

Actually, it takes a bit of work so i use a mind map of word associations to find synonyms and associated words to expand my wordsmithing options.

So, the more words i have to work with to craft our slogan the more likely we are to create an iconic one.

Lastly, make it meaningful so as I filter through the quality words, i want to prioritize the weight of those words. In another way, the first words that i want to select need to represent the message that I want my audience to remember is our product or service. is it better ? is it more convenient? is it a better experience?

I am just highly selective with my choice to increase the impact of our slogan and the result is

Ecency – We Welcome You

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