Being an influencer comes with lots of sacrifices, doing what it takes to have your followers want to visit your handles. It's one thing to build followers and it's another to get their attention clues to what you present to them. If you want someone to know you for a particular thing, there should be an inspiration for others who also want to be influencers by helping to educate your followers, who are lovers of you and what you are presenting to them.
Sometimes, we know that people buy products not because of the brand or the name but because of who is promoting that product. That has happened to me on several occasions. The love we have for an influencer can make us buy anything they promote. I remember when one top musician was an influencer for "Munch It" , one of the cheese ball brands.
I know the recognition that product gained was because of the influencer involved. I was equally influenced to love that product.
Although, I don't have any dream of being an influencer but if I were to become one, I would be known as a food influencer. The passion I have for cooking would be my drive. By promoting cooking condiments, I would be able to give reviews to my followers on why they should go for brands. This would help my followers to know and have confidence in the brand they should use.
As a food influencer, to keep my followers engaged and ready to check my handles, I would be sharing my culinary journey to my followers that would be different cuisines both traditional and continental. This will be a way of showcasing my passion for cooking and that could be an inspiration to all my followers and also one way of them trying out recipes they never knew or tried out.
Apart from working with brands, I will also try to connect with my followers by posting interesting contents, doing culinary tutorials, and hosting online talent showcases. With this, there will be a sense of connection and inspiration.
There are also many things that an influencer should keep in mind in order to avoid losing followers. The only thing that can make someone different from others is uniqueness. Thinking outside the box to present to your followers that unique thing you have that they should keep trusting you with. Followers would want to practice that creativity you have brought to the kitchen alongside which would make them admire your sense of reasoning.
Daily updating followers on kitchen developments. I have an influencer who does a great job in always having something for us. I learnt so much from her and that experience is what has helped me in making this post. Life of an influencer can be fun if you have what it takes to keep followers' clue to your contents or influence followers to see reasons to buy what you present to them.
Sometimes, it's not about the product but how appealing the words are. I know many brand influencers who don't have 15% trust for what they are promoting but just for the brand to see results after they have been paid, they come up with juicy words just to see results.