Researches by the University of Virginia, Cornell University, and Witchia University have stated that with each passing day, speediness is increasing in this world. From walking to speaking, speed has been increasing. Movies were used to be long but now are being replaced with shorter and speedy clips. Social media is also an extract of this speediness which provided a global platform for connectivity and amusement. And like heroes and characters in mainstream media, social media has also its celebrities known as social media influencers.
Social media influencing is very tarnished word here in Pakistan(not in all cases but mostly) I don’t know whether social media influencing is gaining popularity while showing vulgar,unethical , senseless, ridiculous and below the belt content. This term was mainly introduced in covid time when the world was confined within walls. Social media become an important tool for connectivity and exploring new avenues of income and fun. A lot of businesses flourished and many contents were promoted and liked by public as well.
When in the world , people via social media were transmitting useful informations , here in Pakistan few (so called) influencer were getting likes and views by showing their families and doing unsocial and childish activities. And this is how they became influencers and now what they teach is a libertine lifestyle, gaudy dresses, and embellished houses to the nation that is grappling with economic, political, domestic, and financial issues. Redundance, materialism, and enviousness are their key lessons. But because they are at scroll distance from the flocks it does not encounter them with many handicaps.
I possess a personality which urges me to influence others in positive way and teach others what I learn . Sometimes, I think whether I can be a good influencer or not. But the question arises how will I become an influencer ? What content will I publish? When I expressed my desire to publish some journalistic content covering current national and international affairs and delving mysteries of past as well via some reliable source to my brothers, they always mocked me saying this is not what generation watches now. And this totally gave strength to my hypothesis that.
“This is the century of fools”
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Even if I ever joined social media as an urge to be an influencer, I would not select any vulgar or inhumane act to go viral. Instead, I would like to impact the positively on world no matter if it is being viewed or not. Instead of raising controversies, my account will spread peace, harmony, ethics, morals, tolerance, and knowledge. Instead of promoting brands that are offering me money, I will first like to test their product myself and then will go for promotion if I found that reasonable.
Social media influencers are also celebrities like others. The fame they get make their personal life,public and their each action is copied without taking car of ramifications although their life is different than what they show on camera but public copies what they show.You all might have seen kids emulating action heroes after watching action movie and liking main character. The case is same with social media influencers as well. That is why they are also bound to basic principles of ethics, morals, and law. If I ever get the chance to become a social media influencer, the key principles that I will always prioritize will be ethics, morals, nation-building, awareness, lawfulness, and humanity. This is what I do physically and this is what I will do online if I became an influencer.
Although there are no strict and strong rules and regulations about the use of social media as a citizen each one of us shares societal obligations and the responsibilities of that lie mostly on influencers. Social media is a source of knowledge, updates, and connectivity and people readily adopt what they see. So social media influencers must be cautious about their actions because they can’t excuse saying it was their personal act and had nothing to do with public. With the reputation and fan following he keeps, every act of it is public.
This is my blog for #hl-exclusive and #hl-w134e3.