Elon Musk’s AI company xAI is set to launch Grok 4 on July 9 at 8 PM Pacific Time, with the event being livestreamed via the official @xAI account on X. This new version skips over the anticipated Grok 3.5 and is described as a significant upgrade, expected to include advanced reasoning, improved coding abilities, and multimodal capabilities such as handling text, images, and possibly video. One standout feature is Grok 4’s ability to understand memes, reflecting an emphasis on cultural context. Additionally, the model is designed with a bold anti-censorship stance, reportedly avoiding politically correct filtering and questioning mainstream narratives, traits aligned with Musk’s philosophy. Grok 4 is also expected to be integrated directly into the X platform, giving users in-app access to the model. This launch signals xAI’s push to compete with major players like OpenAI’s GPT-4o and Google’s Gemini 1.5.