Telegram is the quintessential social media marketing tool for building communities in the crypto space. Today's announcement of feature updates brings their game to a whole new level.
Telegram Adds Video Conferencing!
Plus a huge suite of additional features that puts Telegram on par if not ahead of all other social media apps in terms of dynamic group communication.
The video group calls feature announced today allows users to turn on their cameras or share their screens during voice chats in groups.
Group video calls is available on all devices including tablets and laptops which definitely puts this technology in the consideration when it comes to work from home, tele-health, and online and remote learning.
Group Video Calls
- Start video conferences from voice chats in any group
- Share your screen or video from your camera
- Talk without video with unlimited participants
- Create voice chats from the menu in the profile of any group you're an admin
- Group video calls are supported natively on all devices
Animated Everything!
In addition to group chats Telegram promises to have some fun features like animated backgrounds which users can create and share themselves. There will also be stickers and animated emoji's because no modern chat experience is complete with out them. After all isn't an emoji worth a thousand words!
Telegram claims that animated backgrounds in a chat app is a first. I think what they're trying to do is give users additional ways of customizing the experience. How can this be used by commercial and personal brands we shall see, but regardless this allow for communities to have a little and play around with customizing the user experience.
A Community Mangers Wet Dream
In the crypto space a Telegram channel is arguable the most important communication tool at your disposal. At virtually no cost a CM is able to instantly share information with a community, solicit feedback, pin important information, communicate to a group or individually at will, and generally communicate information dynamically with community members in a variety of ways.
Discord, Slack, and Signal all do these things fairly efficiently but Telegram has become synonymous with crypto more so than these other tools. The only other tool
Community managers everywhere have just been given even more options when it comes to keeping their respective community engaged and in the loop.
How Private Is Telegram
I love privacy like many of you, so where does Telegram stand in terms of user data privacy?
According to Telegram they take privacy seriously, and aim to protect conversation data from third party snooping and marketers. This would suggest that selling your conversation and profile data is not part of their business model. I can get behind this!
Q: There's illegal content on Telegram. How do I take it down?
All Telegram chats and group chats are private amongst their participants. We do not process any requests related to them.
Looks like a hands off approach, they don't want to know what happens in private groups. Part of a private group and don't like what they do, then leave. I don't know that this absolves them of any particular legal liability.
Your data is not private from Telegram as an organization is what's happening here. They don't allow third party access and wont sell your data but as part of their policy they will "process" your personal data in order to provide an innovative [product to users, and to protect themselves against fraudulent activities.
Is this a happy medium between full on encryption and shilling your data to anyone with a buck?
Ciao for now,
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