This came trough my Twitter feed this evening and it was not the news of the updated sponsorship deal, but the comments. VeChain (Vet and VTHO) have been sponsoring UFC since 2022 so this is an updated sponsorship of Power Slap. You know those videos you have seen coming from Russia where people actually get knocked out from a firm slap well it is coming to the UFC now.
The comments is what amazes me and highlights the lack of knowledge of what is transpiring in the crypto space.
These individuals are only showing their ignorance by actually not researching what is happening in the real world where real utility and crypto overlap. If there is one crypto blockchain that has a use case in the real world then it is VeChain as it has been part of the real world for a number of years already performing millions of transactions.
Yes VeChain is based in San Marino and has been since June 2019 in order to work closely within the EU parliament and not being labeled as a Chinese blockchain was not only advantageous and dare say a pre requisite.
VeChain has been working for 6 years closely within the EU and UN set up with the main focus being the carbon foot print and monitoring carbon. This is no secret that CBAM (Carbon Border Adjustment Mechanism) goes live in January 2026 and the VeChain is the blockchain being used. Why else do you think AWS partnered up with VeChain in August 2022?
CBAM being used on a blockchain with VET and VTHO (Gas Token) will be the biggest thig that has hit crypto due to the number of transactions. Carbon will be regulated within the EU ad every business will be part of this whether they like it or not. This is not just about managing ad monitoring the carbon for imports and exports, but has way bigger ramifications. Millions of transactions will be happening daily and they all need to be paid with VTHO tokens. By holding VET tokens allows you x amount of VTHO daily and is roughly 43 VTHO per 100K VET.
There are rumors going around that VET and VTHO could become part of the Chinese Crypto reserve which would kind of undermine what VeChain has been doing with the EU distancing itself. That would be ironic and bad luck or good luck depending on the outcome if this was true. VeChain is seen as the green blockchain so I doubt this would change things with CBAM as they have been working with the EU too long.
Another factor is the relationship with the Fortune 500 companies around the world through their partnerships with PWC and Boston Consulting. VeChain is primed for adoption like no other crypto yet people think it is dead and could not be further from the truth.
Some bigger numbers than usual coming through and is roughly burning 600 VTHO per minute or 36K per hour and needs to be 40 x more to hit the 36 million VTHO created each day. This will happen next year and prices have to sky rocket as we know this is about supply and demand. Tokenomics is easy once your concept is working how it should.
You may think I am talking nonsense so look at the figures for 1 week alone and they are slowly rising. February is not a special month for retail so this is not Walmart driven figures. Remember 36 million is the magic figure for the VTHO burn as that makes it deflationary then. My guess is we are still 6 months away before these figures increase alarmingly in preparation for January next year. I will be buying more whilst VET is still 3c. DYOR and do not take my word for this. I have researched and followed VeChain for over 4 years now and I have not really targeted my investment yet as is is not ready, but that could change if China adopts this as one of their reserve cryptos.