The key vision of INLEOis to encompass everything and every topic and in turn it is the "everything app". Thus, as the name implies "INLEO" is intended to be open to any niche of content, unlike before in leofinance where contents were limited to just [finance] and crypto topics, INLEO is broad to accept all kinds of topics and these topics can be curated by the community voting account. Hence, we can literally post about fashion, food,agriculture, culture, education and whatever it please the content creators to blog about.
The rebrand has been on the lips of every one for some time now, there was a time where members were given the opportunity to suggest names for the rebrand. Finally, it happened on the 9th of October, 2023 some days back and it has been amazing and exciting. The structure just looks like something that makes micro earning easier on the web3 platform. Just as Khal stated in the livestream for the rebrand launch party on how he wanted a name everyone can relate to and positively accept it and it worked.
For me at first, I was skeptical because it's difficult to just discard names we are accustomed to and accept new identity just like that, but immediately I saw the new name and the incorporation of Leo made it acceptable and we all accepted wholeheartedly. One thing I love about the design is the Colour change, at first I thought it was orange but then Khal called it "the reddish orange". The color pop is so cool when in sync with the dark theme. One thing that makes a good user interface standout is great combination of colors and somehow INLEO did not entirely deviate from the previous color. Also, it looks attractive to new users.
The rebranding of Leo as INLEO seem to spike up micro earnings through the threads. For what I noticed immediately the change took place the UI was fast and smooth to navigate through. Consistency in Threading can rake in a good amount of Leo tokens when you Thread, engage and reply. Another great means to earn again is by actively partaking in the threadcast, a special threads like a live chat coupled with virtual shows were you get to air your opinions on the topic being discussed and also ask questions.
Thus, the rebranding isn't just limited to expanding the frontiers of Leo to encompass various topics as the team is keen on onboarding new users. The rebranding is about enhancing development on every aspect, marketing and promoting the community via web2 outlets like Twitter. For instance, last month many virtual shows that has to do with marketing/ promotion of hive as a web3 blockchain with great opportunities was Don using X spaces and engagement was done via threadcast. At a point we hit over a thousand comments.
Another aspect of the rebrand that is interesting is the logo. I really do not know what the logo stands for but it still has the features of a lion and it is significant. In all the rebranding is a more way to improve the sustainability of the community because it goes beyond the present and into the future.
Thus, simple features of the rebranding will be
- great aesthetics
- great Colour combination
- from just crypto blog to literally every niche blogging
- UI is fast and smooth
- logo looks cool
- great way to attract new members
- means to micro earn on web3
No doubt, Khal has done a great job over the years to make this community welcoming for everyone. It has been taking to another level, just as the name implies "INLEO" you are always welcome in Leo, thread away in Leo, blog whatever you wish in Leo, engage in Leo, earn INLEO and so on...it's now our duty as older inleos to take the brand to another level by spreading the word.
Thanks for stopping by my blog 👍...