This post might not make everyone happy, but too bad. I think it is all constructive feedback. Before you all jump in to defend Khal, relax, I'm not criticizing anyone or pointing fingers here.
Wen?
Everyone is busy asking Wen, like impatient kids on a road trip. "Are we there yet?"
Guess what - good things take time. And usually more time than you think they will. And then a few more weeks on top of that.
Building stuff is tough, if it was easy then it wouldn't be special.
Getting to the point...
The Leofinance.io website is going backwards. I'll present a few stark examples of how things are looking, but know that I am not trying to FUD. I still love Leofinance, it's my Crypto home. But there is a problem I wish to address.
Exhibit A
Simple Analytics stats.
A very clear pattern in this chart. A very nice, steady growth in visits to Leofinance over a number of months. Then a "blow-off-top" to use chartists speak, then a steady decline. Guess what happened around the peak?
Exhibit B
Alexa Ranking
That chart is the last 90 days. I can see that the best rank Leofinance reached in the timeframe (and I think overall but can't say for sure) was around 35,000 in mid Feb. Now, it has slid down to 45,000 at the time of this post. The main downtrend began in late March.
Exhibit C
LEO token Price
Given this chart cover the entire life of LEO, not just the recent time frame covered in the previous chart, it is a bit tricky to compare, but It looks lo me that the peak price for LEO was around $1.20 and has been declining since the end of March.
So, what happened in March to change everything?
CubFinance.
This launched, and all of LEO's momentum has stalled. Up to this point, everything was growing very nicely. The site was gaining in traffic all the time, and the token value was following the same trend.
So, is it all Cub's fault? No, it is ours. The effort being put in dropped, noticably, once Cub came out. Many people posted their "Cub is the best shit ever" type of post, and then went off farming away and letting the base of the project (The Leofinance website and LEO) stagnate. This may seem harsh, but it's just the way I see it. I'm guilty - 100% - so don't think for a second I'm preaching any kind of moral superiority. From March 9 (when Cub launched) to Apr 25 I posted just 5 posts. That's 5 posts in 7 week.
Outward facing content.
Posting on Leo, about Leo, achieves very little for the eco-system. It boosts stats a little, but it does not bring people in.
Here is another stat for you: In the last 7 days, 1,200 visits to Leofinance.io have come from twitter. Thats someone on twitter seeing a tweet with a post link in it, and clicking to view the post. Of those 1,200 , 357 have been clicks to my articles, with another 37 being to a post I tweeted out by @d-company. So you can 394/1200 = 33% of all traffic from twitter in the last 7 days.
Also, Reddit. 303 visits to Leofinance from Reddit in the last week. 93 to my content. 30%.
Am I special - no. Definitely not, I'm noboby. But I can write a post, and share it out such that the target community will see it and visit Leo to read it.
Guess what, there are thousands of projects out there in crypto that are desperate for people like us to write about them.
Just look what happened when @crystalhuman wrote a post about Munch and shared it on twitter. That post brought 136 visitors to Leofinance. Did anyone here on Leo care about Munch before that - no. But the Munch team saw some user generated content about their project and shared it. And the community who were into munch read the post.
Projects love User Generated Content. It builds the community narative, and attention on the project. The community already into a project also loves seeing someone new writting about their favourite shitcoin. It affirms for them that they are not alone, and there is more people finding and posting about their favourite token.
None of this will increase Leo membership overnight. It's the long haul boring grind of researching and writing a post, and then sharing it out on twitter and reddit. Over time, as we saw during the late part of last year and early 2021, it pays off with growing traffic numbersw, and ultimately the "LeoFinance brand" infront of more peoples eyeballs.
So, my question Leofinance community is this:
Are we all going to just sit around and wait for @khaleelkazi to do all the work and pump our bags? Does LeoFinance.io website even matter to you anymore? Do we just let it die a slow death until the #projectblank mirage materializes? Do we all just farm away on Cub and wait for the next shiny toy to come along?
Or, do we turn this around and get back to the basics? Post, blog, engage and share outwards focused content. Get back to the hustle and effort that wasd starting to put LEO on the map, and pushing the LEO token up.
Please know, this post is not a criticism of anyone at all, it is my perception only and if you don't like it, feel free to let me know.
Not FUD, just Feedback.
Thanks for reading,
JK.