Quick question....
What's the number one sales tactic in the history of mankind?
Give up?
It's word of mouth 'marketing'. When a friend recommends something to you, 9 times out of 10, you pay attention. In the history of mankind, nothing has ever come close to word of mouth advertising and marekting of products and services.
That's why referral marketing has been so popular over the decades....
People buy things from those they know, like and trust. And if a company can capture a passionate group of customers, that customer base becomes your best marketing strategy ever.
It's been something I have studied my entire life and had quite a successful career (at one time) with it. It just made sense to me...If people loved your product or service, they would tell others about it...
And along comes InLeo! The cream of the crop of #web3 platforms and they have tapped into this strategy like nothing I have ever seen before in this space.
But what's so cool about their new referral program, isn't just the fact that you are rewarded for telling others about it....The more active they become on the platform, the more you are rewarded!
Huh?
O.K., let's go through this step by step...
This is what you see as soon as you click 'referrals' inside your profile at InLeo. A big banner that has quite a stirring statement if you ask me....Earn up to $50 on every referral!!
Sign me up :)
Now the beauty of this is that we know, most won't be active when they join. Some just join for the fun of it, others poke around. Some might make a blog post or two. Or a huge chunk might do absolutely nothing with the platform...
That's the nature of this beast.
But here's what is brilliant about the InLeo referral structure...
They give rewards for pretty much everything your referrals do on the platform.
If they Thread...You get rewards. If they thread a LOT, you get even more!
If they blog, you get rewards....If they blog a LOT, you get....Even more ;)
And if they go premium with their account....You get even more!
But wait there's more.....
What happens if $LEO takes off and you are generating 5 LEO here and there....Instead of earning a few cents here and there in crypto, you could be setting yourself up in the future for some BIG wins.
This is why I think this is gamifying the referral structure. You can move up the ladder, work with those you refer to encourage them, and set things up for not only yourself, but every referral you bring in.
Slowly and steadily!
Remember....People 'buy' from those they know, like and trust...And in this crazy #web3 world I believe this is as important as ever to get people you know that would be perfect for this platform.
The more they see the results of their activity, the more they will spread the news. It's organic, it's natural and about all else...It's effective!
Take a peak right now at your dashboard inside your LEO account...
And then start showing the world, how incredible true #web3 can be....One Lion at a time!