It most likely would.
I would spend some time laying out a plan for the utility and how it is to be distributed. Hit me up on discord if you want some insight. I might be able to put you in touch with some who could help out with the technicals along with how to structure things to keep yourself removed from the equation.
If you are not directly profiting from the creation and distribution of the token, that removes a great deal of trouble (at least in the US). That is why you see SpkNetwork doing airdrops and giving the token away with the team behind it not getting anything more than anyone else.
RE: Cryptocurrency Heading For Mass Adoption