Hive, a blockchain-based social and content platform, is at the forefront of challenging the traditional notion of social media account and data ownership, by putting users at the helm. This true decentralization feature fundamentally reshapes power dynamics. Instead of a central authority dictating the rules, Hive's decentralized nature allows its users to become owners and decision-makers. Users are essential resources in community building, dApp testing and feedbacks as well as a strong marketing force for the blockchain and its communities.
In September, the Leo community hosted a Hive marketing campaign on Zealy platform and successfully onboarded 603 active users into Hive. That was an incredible marketing effort that leveraged the power of its users for the onboiarding of more new users. A debut reward pool of $1,500 was shared to the participants and the new users are already enjoying the power of decentralized social media.
Recruiting New Hivers in October? $5,000 Reward Pool Available
It only gets better on the Hive blockchain. The October edition of the Hive marketing and onboarding campaign has already started with a whooping $5,000 reward in the pool for the participants.
The Hive adoption campaign is user-centered marketing strategy that motivates and rewards uexisting users for helping to spread the news about hive and onboard new users to the Hive blockchain. The new user could be a friend, relative, colleague, acquaintance and even an institution. The campaign is hosted on Zealy platform where users undertake a list of simple tasks and earn some points doing so. The points are gamified to rank the user on a leaderboard, hence, qualify them for a reward based on the finishing spot of the user.
This October edition of the onboarding campaign starts Today, October 9 at 00:01 UTC and will end on November 1 at 23:59 UTC. The top 30% of the active leaderboard will receive a share of the rewards, criteria of which would be announced on October 20 .
How to participate in the Campaign
Participants are expected to do the following:
- ✅ Complete daily, weekly or monthly (or campaign-long) Tasks
- 💰Earn Hive Rewards in the process attached to each task
- Climb the Leaderboard depending on your XP claimed
- 🏆Win the Final Prize depending on your total point at the end of the exercise.
Schedule of Activities
The activities that participants are to engage with in the campaign are broadly classified into three: Daily Missions, Expiring Missions and Campaign Missions.
1. Daily Missions are a couple of simple tasks that would be updated daily. Participants are expected to check quest board every day. UTC time zone is used for everything.
2. Expiring Missions are quests or missions that have a deadline. To win points, participants have to finish them before they expire. The duration can be minutes, hours or even days.
3. Campaign Missions are quests and missions that do not expire, however, participants would have until October 3rd to finish them.
Why Should you join the Campaign?
The campaign comes with several benefits to the participants, new users, Hive communities, projects and DApps and the blockchain on the whole.
- To the participant, it helps you understand the blockchain better, get acquainted with growing communities, DApps and projects as well as share in the reward pool of $5000. it is also a seamless way to onboard new users into Web3
- To the new users, this campaign is a systematic guide to get acquainted with Hive and its operations. It serves as a free mentoring system for New hivers and fosters optimum engagement among Hivers.
- To communities, DApps and projects, the campaign seeks to give exposures nd increase utilization.
- The blockchain user base would be doubled and this would increase transaction counts and possible raise in blockchain ranking and asset demand.
In conclusion, Hive uses its user-centric model to foster a vibrant and collaborative community. Users are not mere consumers but active contributors who shape the platform's culture. This is what this Adoption campaign represents and its open for all Hive users.
Let's do it together, let's build Hive together!
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This post was created via LeoFInance, What is LeoFinance?
LeoFinance is a blockchain-based Web3 community that builds innovative applications on the Hive, BSC, ETH and Polygon blockchains. Our flagship application: LeoFinance.io allows users and creators to engage and share content on the blockchain while earning cryptocurrency rewards.
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