Lots of hivers don't familiar about SEO That's why i thought about this particular topic.
In this post i cover three main topics :
1.What is SEO optimization , 2.Why Should Hive Writers Care About Search engine optimization (SEO)? and 3.What things Hive Writers can Optimize in Their posts?
Well if you have reserached well about seo then i advice you to skip the first section and read the 2 and 3. so let's start from the first.
1. What is SEO optimization
SEO simple definition is increasing the quality traffic that comes from the search by optimizing your page. Quality traffic means user genuinely interested in your content.
You don't need to pay for this traffic that's why it is called organic traffic. Well the funt fact is hive major domains hive.blog and peakd.com has good authority in search.
So that mean you don't need to do any advance off page optimization. Quality of your content, optimization and few social shares are enough to rank your article higher in google and other search engines.
Well i want to give you an example. Someone written "High DA Forum" , called "Top 300+ High DA Forum Submission Sites List 2020"
You can See this article ranked on first position because of that phrase :
high DA forum
So that mean this post getting lots of traffic without spending money.
2.Why Should Hive Writers Care About Search engine optimization (SEO)?
- I think just getting a upvotes is not enough. Perfect writer love extra outside traffic. Some genuine writers struggling to get more followers and traffic. they can expand their reach of their content.
- Hive major domains like Hive.blog and peakd.com has a good domain authority. That is not much high like other platforms such as steemit(89 DA), Medium (96 DA) and reddit (91 DA). The reason is simple and that is hive is still new platform. Well hive.bog has 44 DA and peakd.com has 41 DA.
- Hive is the decentrlized community and as a user we are the owner of this platform too. What if hive get more new users on daily basis than current? Well that is possible when we start optimizing our content instead of simple writing. ofcourse quality is the major priority as well as the SEO optimization.
3. What things Hive Writers can Optimize in Their posts?
Well here we are Only talk about on page optimization. But i can give you short summary of off page optimization. You are creating backlinks for your particular post, sharing that post on different social media , submitting that post in different article submission sites and generating sitemap and adding it in different search consoles. That is all called off page optimization. Link building is the major thing here.
As off page optimization, we can share our posts on different social media sites with proper tags.
Well let's talk aout on page optimization.
What Are SEO Keywords?
SEO keywords are phrases and keyword in your post that make possible for readers to find your post easily through different search platforms. so here you can say that keyword is the one of the major element of SEO. Also keywords and phrases are describe the topic that you written.
Well Editing permalink or post link is not possible in hive so we can't optimize it. so let's start from the title.
1.Start title with your keyword
If you ever used SEO optimization plugin in wordpress then you know about this. That plugin force you to do this. Well it is not necessary to place keyword in first in the title. You have to care about title quality first. So place the keyword naturally.
As you can see above that post that used "web developement courses" keyword in the beginning of the title, get the first position and keyword that used after one word in the title that post get second position. Search engine crawler give first priority to beginning words of the title.
2.Add Modifiers To Your Title
Modifiers usually come at the beginning of the keyword & the end of the keyword. Here i am giving you some example so you can understand that what modifier is.
►
Best web developement courses 2020
Top brand mobiles under 1000$
Here are the words such as Best, 2020, Top and under 1000$. These words support the main keyword and after adding any of these famous words, the keyword become a long tail keyword.
Well here i give you small trick to find modifier for your main keyword. first go to google and write your topic there, you will get many suggestions with perfect modifiers. You can use it for your title.
3.Use H1 and H2 (subheadings)
Well H1 is your title so you don't need to use h1. I recommend you to start with h2 (subheadings). Just select the words that you want to make subheadings and click on header 2 in peakd and H2 in hive.blog.
4.Use Multimedia in Your Post
Driving more traffic and building your brand is not possible without multimedia. There is saying, "one image is equal to 2000 words".
image source
People like to interact with your post if you have added multimedia like audio, video, slideshow, images and infographics. Just imagine one article without images, video and infographics. Reader will leave your post if you not used these things in your post.
Images : Images are easy to upload and put. You Can download stock free images from the wesbites that providing copyright free images and then you can edit it for yourself. One high quality image can be shared many time by the people. And it can be get a rank on image search platforms.
Slideshow and inforgraphic : If you want to feature multiple images then this is the best. It impact deep to your readers. Make sure it is eye catching that can stay tuned to your visitors. Infographic is useful when you wanna give proper understaing to your readers. There is many inforgraphic generate platform available on internet must try for it.
Videos : Videos playing major role to rank first in search. It is adding weight to your content. It is better for CTR (click through rate). Just having a "video" word improves CTR. Because people like to learn by video more.
5.Add your main keyword to first 100 to 200 words
This is the SEO rule that your main keyword must be covered in first paragraph, title, link, last paragraph and subheadings. Adding keyword in first pargraph that does not mean you put your keyword anywhere and unnecessarily. Add it organically and relevant. Not only in paragraph but anywhere you putting keyword, make sure you are putting it logically.
At a glance,Readers must not know that you have optimized your post with SEO. So this is the rule of SEO.
6.Use outbound and internal links
- Outbound links send your readers to different and relevant site to your post topic. If someone added your blog link in their post then it is considered as a outbound link of it too.
- It's also called external links. And you know it's add more value but make sure you have linked quality blog that has a good authority.
"search engines believe that what other people say about you is more important than what you say about yourself."
- Minimum one and maximum three links are enough to add as a outbound link. Don't add more than it. If there is necessary to add then add rel=”nofollow” tag in that link so it will become a nofollow link that has less value then dofollow link.
- I want to give you examples so you can understand internal linking clearly. "week ago i had written post about off page optimization and today i am writing about on page optimization. So i will add my old post link in my recent post with relevant keyword then it is gonna be a internal link"
7.Use LSI keywords
GIF Source
LSI full form is Latent Semantic Indexing. It is semantically related to your main keyword. Well This is not necessary to use but good for those who want to do Adcance SEO.
LSI keywords are easyly recognizable by search engine crawler. Well here i have tool for you that name is LSIgraph where you have to put your main keyword and you will get lots of LSI keywords there.
Now put some LSI keywords in your article naturally. So it will add more value for your content.
8.Image optimization
There is double benefit of images one ranking image itself (image search engine) and other, it is help to rank whole article and add a value in post.
You know it can drive massive traffic directly from Image search engine platforms as well as it Keeps the users on post. Because only texts feel readers boring.
Alt text feature is not avaible on hive so you can't add alt text which is major optimization in image. But don't worry you can rename your image with relevant keyword and add alt text manually through html.
Here is the example of the html (note: remove space from this html)
< img src=" img_girl.jpg" alt="Girl in a jacket" width="500" height="600" >
Replace "img_girl.jpg" with your image link and "Girl in a jacket" with your alt keyword that is relevant to your image subject. So here your image optimization chapter is clear.
conclusion
In the last, i want to say that post a long content as much as possible. Long content means more keywords. More keywords help you to rank in various keywords in search.
Are you ready for massive traffic?
let's do it !!!!
First image taken from pixabay.com
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