If you've been reading or merely seeing my posts in your feed for some time, you probably know until recently I used to post daily.
When I started on the previous chain, if I remember well, I continued with a pace I was familiar with: posting twice a week. That seemed ok then, and normally, that seems ok now too, as a pace.
But the world has changed. We moved from a post a week to multiple short-type content pieces a day kind of rhythm, to keep the attention of people and not only people.
The pace of short-form content has always been too much for me, and I barely do anything with it. Perhaps I slowly (or quickly) become obsolete for the social media realm.
But yep, on the blogging side (what an old word—blogging), I did move from two posts a week to eventually daily blogging. Somewhere in-between I took a longer break (with seldom or no posts), then I got back into daily blogging. I don't know if this will happen again, but I like the newly-found liberty of not needing to produce daily content, of questionable or even poor quality or even usefulness sometimes, for my own standards, as a non-writer and non-native English speaker.
However, daily blogging comes with a few key benefits:
- a better connection to people interacting with that content regularly, which should not be underestimated; the bad side is this can be time-consuming: turns out I spent a significant chunk of time daily checking and replying to comments on my posts, sometimes comparable or even more than writing the posts themselves, because the comments could have come days after the post was written—I only realized how much time that was after I had no more comments to reply to
- other people have more chances to see your content, if it's regular, and perhaps be interested in it, and wanting to see more
- daily blogging becomes a routine; the posts are easier to write, even if they may not be masterpieces (some may be close to or even garbage, others may be close to "your best"; it also depends on how you judge them: writing/images/video quality, usefulness, state of mind transmitted, expertise, news, or life experiences shared, etc.)
Since I stopped blogging daily when I went on vacation and then with my decision afterwards, I... have a choice. Every day. To write or not to write a post. When I published daily, I didn't. It's interesting to remark that with that choice, despite some days having subjects to talk about which in the past would have resulted in a daily blog, now I question if I should, and, turns out for the last 6 days I came out with the answer "no". Maybe I wouldn't have had good topics to talk about without thinking about it in all of these days, but probably in a few of them, I could have come up with some easy topics.
What I can tell from my previous experience of taking a long break from posting is that going back into the writing habit is much more difficult than suddenly stopping. So... I knew what I was doing. But if you are considering doing the same... know the risks!