It sounds so smart, almost like you’re making the wise choice by buying just one thing instead of many.
Smartphones that are now marketed as your wallet, doctor, and office in one.
All-in-one subscription bundles that make you feel like you’re saving money by paying for just one service.
I’m not saying these things are bad, some of them might obviously be useful. But isn’t it still consumerism, just wearing a minimalist mask?
We still end up buying, just with the comforting illusion that we’re buying less.
Maybe I’m overthinking this, or is it a bigger psychological trick that makes us feel good about consuming?
I’d love to hear what you think.