It's been a few weeks since the last Badman Reviews issue but the project that is covered is well worth the wait. Issue #7 will follow on from Badman ICOs #7 and cover the distributed data storage project, DataBlockchain. This review is straight to the point and focuses on what really matters when choosing an ICO to invest in.
Brief
DataBlockchain plans to build the world's largest data repository and the first of its kind built on the blockchain. The current ‘Big Data’ industry is run by huge companies that make it extremely difficult for small businesses or individuals to get the data they need without buying full datasets containing a lot of redundant data and paying large sums of money for it. The Datablockchain platform will bring together many existing datasets and make them easily accessible to all using a combination of blockchain tech and machine learning artificial intelligence. Badman ICOs #7 covers the project in detail and it is a great place to start for a more technical overview.
Hype
The Data Blockchain project has been very successful in its pre-ICO and has raised approximately $16.4 million, surpassing the soft cap already and raising about 33% of the $50 million hard cap. The Social following is decent with about 5.0K Twitter followers, 35K Telegram members and about 4K followers on Facebook.
Data Blockchain has developed a series of tactical partnerships including but not limited to; Virtual DBS, an innovative marketing analytics provider that will integrate their service into the platform; and Media Direct Inc., a leading data compiler and supplier that have contributed more than 3 billion data records from the automotive, Consumer, Business, Digital, Property and Political sectors. Companies such as Equifax, Transunion, Comcast and others are already using some of the data listed on the platform.
The ICO has been featured in some top publications, (Forbes, Bitcoinist and Irish Tech News among others), and has been widely featured on ICO comparison sites scoring a 4.7 from ICObench, a 5.0 from TrackICO and a 9.2 from ICO Marks.
Competition
There are a number of blockchain projects that plan to store and distribute datasets but most of them deal with a specific sector such as the medical or automotive industry for example. It's not a surprise that this blockchain niche is already heavy with projects though because blockchain’s inherent abilities at storing immutable data sets is common knowledge, although none of the projects that I have found look to have the same kind of potential as the Datablockchain project. Datablockchain.io is already one of the largest distributed datasets in the world and has an alpha platform ready to hit the ground running directly after it’s ICO.
The project has secured vast swathes of data by getting their MVP in front of some of the largest companies in the industry, with the results being described by the team as “overwhelmingly positive” and it seems like there are real chances of mass adoption in the near future with CTO Jesse Brown recently stating;
“We believe that there will be adoptability from day one with current customers that Media Direct, Appsbar and other data resource providers currently have in the space.”
Tokenomics
The Data Blockchain coin (DBCC) is an ERC20 utility token that also supports ERC677. The token will gain its utility by being used as the unit of currency for transactions throughout the platform and to fund the loyalty rewards and promotion programs. The tokenomics look strong as detailed below with a nice distribution system and fair pricing structure:
Total supply: 870million tokens
Total Tokens Being Sold: 522million tokens (60%)
Pre-Sale Tokens available: 164.58million (with 50% bonus)
Price per token: $0.12
Main Sale Tokens Being Sold: 257.42million
Minimum purchase for Pre-Sale: 1 ETH
Min purchase for Public: 0.1 ETH
Soft Cap: $10million
Hard Cap: $50million
Unsold Tokens: All unsold tokens will be burned
The pre-sale has ended early after selling out and, as mentioned earlier, raised about $16.4 million. The main sale starts in September.
Team
The team looks experienced and versatile. CEO Scott Hirsch has over 30 years of experience in marketing and multiple successful business start-ups under his belt. CTO Jesse Brown has a wealth of blockchain and TGE knowledge after being involved in 4 prior blockchain projects and advising Ford Motor Company on blockchain enterprise integration. The team has 7 other members who all have relevant experience and expertise and when paired with the impressive members on the advisory board, it looks like a team that can achieve the ambitious goals set for this project.
Summary
A project with a strong team, impressive partnerships and quality use case that has sold out in pre-sale and already passed soft cap. There is a good chance that by holding the main sale in September, a lot of the recent bear sentiment will be over and I can see this project doing very well during the TGE. The project is ready to go with an Alpha platform full of datasets, and customers ready to use it which leads to a good chance of adoption from the get-go.
To find out more about the project check out the website, the Telegram group or the ANN Thread. The whitepaper is also a fantastic read and is a great place to go if you want to learn about all aspects of the project in depth.
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Badman Crypto (Phil Stephenson)
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