I agree with you in large part and appreciate the perspective.
Though it's important, as well, to be aware that a full 40% of Americans only have one Internet Service Provider option in their area: https://motherboard.vice.com/en_us/article/bjdjd4/100-million-americans-only-have-one-isp-option-internet-broadband-net-neutrality.
Thus telling people to simply take their business elsewhere leaves almost half the country out of the equation.
As well, I appreciate your commitment and I agree that in order for things to get better sacrifice is needed. Though at this point it seems unreasonable to expect anyone to forego internet.
The fact that we are in a situation in which people are either supporting ISP's which don't care for them or go without the primary form of communication in the modern world is precisely why people are outraged. And that's legitimate.
RE: Net Neutrality ..............why its a non issue in my mind. And what you can do.