Belgium just made a move. Will Luxembourg be left behind?
KBC Bank, one of Belgium’s largest financial institutions, just announced it will offer Bitcoin and Ethereum investments to retail clients via its Bolero platform, pending CASP regulatory approval this autumn.
Not through a side app. Not as an experimental pilot.
But as a core product embedded in their investment offering, with a focus on education, security, and compliance.
This is a first for a major bank in Belgium.
A sign of maturity for the crypto market.
And a signal to all traditional institutions in the Greater Region: you either evolve, or you risk irrelevance.
Across Europe, the wave is already building:
- Deutsche Bank and Sparkassen are prepping crypto services.
- BBVA is advising clients to allocate up to 7% of their portfolio to crypto.
- Stripe is talking to banks about stablecoins.
- The US just greenlit the GENIUS Act, reshaping the stablecoin landscape.
Meanwhile, Luxembourg’s retail banking space? Quiet.
This is why we ask: when will Spuerkeess offer Bitcoin to its clients?
When will Luxembourg’s trusted institutions embrace what is no longer “the future” but the now?
You claim to invest in innovation.
You claim to support digital transformation.
Well; here it is. Regulated. Transparent. Aligned with MiCA. And yes, demanded by your next generation of clients.
We don’t need another “Innovation Hub” slide deck.
We need action.
Start small. Start safe. But start.
Luxembourg can’t afford to be the last to move.
Especially not when the opportunity is still open. 🧡
