Ecommerce has become a necessity for all business categories. These days online business owners want an effective eCommerce solution that provides scalability, flexibility, and extensibility as well. Do you need an eCommerce site that is equipped with world-class features to engage audience 24*7? If yes, then you should choose a Magento platform for building your website and appoint a good Magento development company.
Magento is a popular open-source eCommerce platform that offers online merchants a flexible shopping cart system and the total control of the look and functionality of their store. Since its release on March 31, 2008, it has become the leading eCommerce solution for big brands like Nike, Samsung, etc. 26% of top eCommerce websites make use of Magento.
Salient Features of Magento
Catalog Management
Magento provides an extensive range of catalog management features that includes virtual product support, inventory management, editing and deleting product reviews, etc.
Order Management
You can view, edit, create, and fulfill orders from the admin side. It also allows the creation of invoices, shipments, and credit memos.
Advertising & Marketing Tool
Magento aids in the promotion, marketing, and increasing conversion of online stores. It offers tools that make advertising simpler.
Fully SEO-centric
Magento offers a variety of options for making search engine optimization smooth like Google Sitemap generation, sorting and modifying popular searches automatically, and lots more.
Checkout, Shipping, & Payment
Magento integrates several alternatives for payment and shipping options, such as single-page checkout, PayPal and Authorize.net integration, flat rate shipping, free shipping, etc.
Tracking, Analytics, & Reporting
Magento comes options for tracking, analyzing, and reporting, such as Google Analytics, sales and tax reporting, product review reports, etc.
Why Magento is best for eCommerce?
Magento eCommerce platform offers a plethora of benefits that include the following:
Enhanced performance and scalability
If you need a high-performance eCommerce site, then you should choose Magento. This platform is great for catering diverse range of requirements and delivers an ultimate user experience.
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