A new Platform that is engaged in the field of native ads has been born, this platform is called Native Video Box (NVB) .This Platform can remodel the existing system on the platform on native ads that are already there such as taboola and outbrain or platform that is almost similar such as youtube and facebook ads.So this platform is better than the platform the ads are already there.But what distinguishes Native Video Box(NVB) with other similar project? Let us refer to the review of the strengths and weaknesses one by one of the few platforms that are almost similar to native video box :
1.Youtube
YouTube is a website video sharing (video sharing) popular where the user can load, watch, and share video clips for free. Generally, the videos on YouTube are music clips (video clips), film, TV, and video made the users themselves.Of all the ads that aired on uploaded videos that generate money, the youtube payment system can through the click achieved of the audience the video or the number of ads in the video as a whole.The Payment is known as CPM (Cost Per thousand) for each ad impression in Your video that aired as much as 1000 times on youtube then you will be paid.
The weakness in this platform is any payment made will be exposed to fairly large pieces, so that the payments received by the users are getting smaller as well as a payment system that is less transparent.
2.Google Ads
AdWords is the advertising platform from Google where we can set up advertising our business. This Platform can set the place the placement of ads on Google Search network or Google, the location of the target market, language, etc.AdWords allows targeting your potential customers based on keyword, topic, location, up time. Financing in AdWords using several ways: Cost per 1,000 impressions (pay per thousand impressions), Cost-per-click (pay per click), Cost per conversion (pay per conversion).
The weakness of this platform is still centralized, so the advertiser and the consumer need to involve a third party.
3.Facebook Ads
Facebook Ads are ads that are placed and always appears on Facebook either through the app or via PC. The same as Google Adwords, to advertise on Facebook Ads can choose your own target audience from the geographic location, age, gender, and preferences. The difference is, the ads served in Google Adwords will be a broader media platform (can appear on any website) whereas Facebook Ads appear only on the platform of Facebook.Payment method same as Google Adwords, payment methods, Facebook Ads consists of several, namely: CPM (Cost per 1000 Million) in where to pay for an ad per 1000 impressions of ad serving and CPC (Cost per Click) where have to pay when the ad is clicked by the target audience.
The weakness of this platform is still not particularly a place of storage and require an additional fee for using this service.
4.Outbrain
One of the ad networks defaults the first entered the market. Outbrain began marketing its services in the year 2006. An advertising product that can reach a broader audience and increase web traffic by distributing their content in large media companies such as Hearst, Slate, New York Post, The Daily Telegraph, CNN, ESPN, Fortune, Atlantic Media, Time and much more. Outbrain employ behavioral targeting to increase user engagement and provide recommendations for some types of media, including online, video and mobile.The publisher is paid according to the traffic they can switch to the advertiser's website. Outbrain uses behavioral targeting to increase user engagement and provide recommendations for some types of media, including online, video and mobile.
The weakness of this platform is a payment system that is less transparent and also not have a place of its own storage.
4.Taboola
Taboola is one of the main competitor Outbrain. Taboola is a content marketing platform and one of the networks of native ads the most popular that provides widgets for online publishers to display promoted content, including articles, videos, and slideshows. The BBC, USA Today, Mail Online, TMZ, Business Insider, NBC News, Chicago Tribune, and Boston Globe. Overall, Taboola and Outbrain have sides of the equation. While for the quality of the recommended content in Outbrain's higher than Taboola because they apply the filtering system to identify spam content or content, not quality.Taboola becomes a direct Competitor for Outbrain, Taboola is a content marketing platform and one of the ad networks native ads the most popular that provides the widget "content You may like" to online publishers to display content being promoted, including articles, videos, and slideshows. The BBC, USA Today, Mail Online, TMZ, Business Insider, NBC News, Chicago Tribune, and Boston Globe are among many of the publishers who become a partner of the network Taboola.
The weakness of this platform is the same as Outbrain which a payment system that is less transparent and also not has a place of its own storage.
5.Native Video Box
Video ads platform have been born named Video original Box (NVB).This Platform is focused on the program video ad is a video platform next generation decentralized by using blockchain technology and in machine learning.This ecosystem is different from the platform ads. A startup from Russia has created a service that is able to provide solutions to advertisers, publishers, and content creators videos at the same time. This Platform will change the industry of native advertising by using a system of smart contract. The advantages of using this platform :
a.Decentralization
Different from platform ads the other, this platform will eliminate the interference of third parties.So that the user can connect directly peer to peer to the other users in this ecosystem.
b.Transparency
This Platform system uses the blockchain with the syntax command from the smart contract so that the process occurs will be clearly visible and is automatic.In addition, the platform uses artificial intelligence to match the type of advertising with the website publisher that there is a relevance of the content.
c.Avoid mistakes in the calculation of the cost
The processes occurring in this ecosystem everything is taken into account using the formula and particular algorithm so that it can avoid errors in the calculation of the cost of each transaction.
Token Sale :
Presale
01/12/2017 — 31/12/2017
The main sales
01/01/2018 — 29/04/2018
Payment methods
BTC, ETH, LTC, DASH, ZEC, ETC., USD
Contract blockchain: Ethereum
Let's participate in this ico: register
For more Information, visit the following links :
Website: https://nvb.digital/
Whitepaper: http://nvb.digital/NVB_whitepaper.pdf
Facebook: https://www.facebook.com/nativevideobox
Twitter: https://twitter.com/nvb_channel
Telegram Group: https://telegram.me/nvb_en
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