The brands Philips and AOC are common on the market, in business and consumer industries respectively, such as producers monitoring that combine high quality and creative technical solutions. Few individuals understand that we find a third behind these two brands, the TPV one: it is the firm that maintains the two earlier ones and adds to the manufacturing of around 36 percent of the total screens globally.
TPV is therefore the world's leading manufacturer of displays, with the Philips and AOC brands being used in the retail channel alongside TPV manufacturing as an OEM for other businesses. In the professional display industry, Philips is increasingly present; for AOC, the target audience is the consumer client, with specific attention to the gamers ' globe.
Currently, the two brands combined profit from a significant market share of around 25% in Italy. Both Philips and AOC have been able to record steady annual growth rates over the past few quarters, with an average of about + 15% relative to the past year's respective era.
Philips ' product development runs through high-resolution screens, which in conjunction with 21: 9 and 32: 9 formats can go even beyond the 4 K standard. An growing proportion of professional consumers opt for widescreen screens to substitute productivity-free dual-screen setups. Two other characteristics that are becoming progressively common are the use of IPS panels and the inclusion of support for HDR: these, along with refresh rates of 144 Hz or greater, guarantee superior general image quality.
The 499P9H screen utilizes a side-by-side 32:9 format for 5120x1440 pixel resolution equal to that of two side-by-side 2560x1440 displays. Not only: the panel is curved to guarantee a more immersive user experience; it integrates a USB-C docking station at the base and is fitted with a webcam that exits the framework automatically enabling the use of the Windows Hello authentication scheme.
It also involves offering special products such as the 242B9 T model to the professional public. It is a diagonal 23.8-inch display with an IPS panel and 1,920x1,080 pixel resolution. Its peculiarity is the touch, stylus assist and IP54 certificate. In particular, Philips has introduced a series of features in its screen spectrum directed at decreasing overall consumption to ensure the highest energy certification possible.
Moving on to the gaming globe, the areas in which the display industry is growing most are those of IPS panels, followed by wider diagonal screens, QHD or UHD panels, and those with vertical refresh rates equal to or higher than 144 Hz, without neglecting curved screen designs. AOC has therefore invested in its spectrum of products bringing in fresh designs that are increasingly defined by the existence of these techniques.
The AGON AG353UCG model, with a curved wide screen, includes all of AOC's major developments in the gaming system solutions family, becoming the benchmark proposition. It has a diagonal of 35 inches, with a WQHD resolution of 3.440x1.440 pixels, a maximum refresh rate of 200 Hz and support for NVIDIA G-Sync technology; the panel is also of the type HDR 1000, and more design-oriented models such as the two created in cooperation with Studio FA Porsche are also seen in the AOC product range. Q27T1 has a 27-inch diagonal with an IPS panel of 2.560x1.440 pixels resolution and 60 Hz refresh; for the U32U1 model we discover a 32-inch diagonal with IPS panel resolution and 4 K resolution.