📗 'Creative Mischief' by Dave Trott
Creating mischief, in the advertising industry and beyond!
So what mischief are we creating here, Dave?
Here we have a great little fun book, veering off slightly from the norm of this series… it's not so much personal growth, business, sales and the like.
Although it does draw from the experiences of a man in the advertising industry, which is of course all related…
Dave Trott is a creative director, copywriter, and author. He studied at the Pratt Institute in New York, majoring in advertising before going on to found several agencies.
So he has a bit of pedigree both in the UK (born in Essex) and across the pond. This book delves into some of the highlights of his 40+ year career.
It has lots of stories, ideas and references and is spaced out in a manner that makes it an easy read. Oh, and there are a few ol' nuggets in there too!
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RE: LeoThread 2023-12-13 13:46