A few years back, starting a business seemed accessible to only a handful of people. It used to require significant capital, networking, and some knowledge about business. However, today the narratives is changing. Not too long ago, technology brought about such drastic changes that starting something of your own became possible for just about anyone. And the best part? As a bonus, you don’t even have to be a tech expert to take advantage of it.
Just ponder for a second smartphones, social media, and simple online tools have empowered even the regular folks to set up a business directly from their homes. Whether that be a single mom creating and selling handmade crafts online, a local student offering online tutoring for a few extra bucks, or a farmer using an app to reach more consumers, they are all empowered by basic technology tools. Perhaps the biggest gamechanger is social media.
Social media pages (FB, IG, X etc.) are now free advertising vehicles for both small and big businesses. Advertising once involved a ton of money for a TV or newspaper advertisement. Well, today all you need is a phone and an internet connection, and a single post could get you in front of thousands of doors metaphorically speaking, of course. Individuals are selling clothes, food, and even their services just by being active online.
Mobile banking and digital payment features then come to play. Payments Services like PayPal, CashApp, and mobile money enable people to get paid without a bank account. Its hence enabled small entrepreneurs especially in developing countries to do business without the barriers of traditional banking systems. A woman selling homemade chips in a small village can now get payment transferred from half-a-world away, all using her mobile phone.
Content creation itself has also become an avenue for earning.
Blogging, vlogging, and freelance sites provide opportunities to hone in on skills and earn money through them. Lots of those who were previously finding it difficult to get work are now creating their own opportunities, and using platforms such as YouTube, Hive, or Fiverr to promote their work , the new generation of work.
The technology is prooving that you don't always need a great capital or a physical office to start business.
These tools exist already, and are slowly placing individuals into ventures they never imagined in a million years engaging with. As the world is getting changed, initial users of such tech tools will be benefited as we move ahead. All you need is a skill, a product, or maybe just an idea and there is a tech tool that can help you turn it into a business.But the thing is: how many people have discovered how simpler it could to launch any business idea with tech.