Real Traffic That Converts
I have been talking about search engine optimization or SEO for a long period of time. I have always said that Hive would benefit tremedously by organic traffic and that is why I have been publicly open about the importance of optimized content.
At one point, last year, @trumpman reached out and asked me if I was interested in writing more SEO friendly content. By doing that, he seemed to understand the importance of optimized content and we could rather easily agree upon the fact that LeoFinance (Hive and other communities as well) would benefit greatly by more evergreen, SEO friendly content. He seemed to share my vision, or at least understand how powerful organic traffic is- and will be for our ecosystem, and that gave me motivation and pushed me to put in the necessary effort it took to produce optimized content.
2021-06-06 was the date I published an article, after the discussion I had with @trumpman, (AriaKourada on twitter) and the post I published was:
I wrote that post with one intention: Organic traffic.
I am familiar with optimized content, I have worked as a freelancer for years and I took my freelancing experience (and eventually my clients) and started my own brand building business.
I wouldn't call myself anything remotely near a SEO expert though, because I have worked with real experts and I am not even on the same page as some of them in terms of knowledge and experience.
However, I started out on Fiverr and several of its different clones, I ended up becoming a top rated seller on SEOClerks, where I eventually started to provide my brand building services, and I went from there to my own business. That said, I have experience and I gathered lots of knowledge by working with literally hundreds of people from all over the world. Both as clients of mine, but also as co-workers.
Long story short, I pushed people towards specific products or websites. I acted as a springboard and boosted my clients sales. I did that with great results and much success despite not being a so called "expert", because I did things with a twist.
I looked outside the box, saw an opportunity, looked at my own tools and what I could deliver, and I came up with products (services) that no one was offering. I was determined and landed my first clients rapidly. They liked what I did and they told others about me. The rest is history, but my point is that Hive, LeoFinance and all the other communities we have on the Hive blockchain, is looking for "eyeballs".
- We want traffic that converts.
I am familiar with optimized content and I know the importance of organic traffic. I always knew and I have talked about it many times in the past. On-chain and off-chain. I have discussed things with dozens of people over the years I have been here, ever since the Steemit days, but most of them didn't care about the things I said. Most of them either ignored it completely or told me that it wouldn't work..
"Hive doesn't work like that."
Anyhow, the purpose of the post I mentioned above was to convince people that it actually works, and what was better than to prove my point doing a "test post" that would/could eventually lead to organic traffic?
204 page views from Google is the total amount of page views that post has brought directly to LeoFinance. Now, this is obviously far from the amazing 8.9K Page Views @finguru has brought to LeoFinance with his articles, but it's 204 page views LeoFinance would not have gotten, if I had never published that article.
I have also ranked a handful of certain long-tail keywords like:
"How To Earn Crypto From Blogging" with this post and "ESCOBAR Cash (ECH)" with this post. Each post was made to produce long term value for LeoFinance and ultimately Hive with organic traffic.
I also published "How Often Can I Buy And Sell Crypto On Coinbase?" with the same intention. I want to reach outsiders. People who've never heard of Hive or LeoFinance. Or people who've actually heard about it, but never cared enough to join. I want to reach the masses, or at least some of them, and I know that the best and most sustainable way to do that, is through search engines. We need the organic traffic.
You can advertise and promote whatever for all you're worth, but that will never have the same results as Google. You can literally throw hundreds of thousands of dollars on various marketing campaigns. None of that will ever live up to the potential of what Google could bring you.
- I know that.
You might not be convinced or care the slightest and that is entirely up to you. I am not here trying to force you to do things you aren’t comfortable with. The only thing I want, is that you allow me- and a handful of other authors who believes in SEO, to do what we want, even if- or when you don’t understand or believe in it. Agree to disagree, that's perfectly fine.
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