Introduction
Canva designed imaged.
Who creates a content regarding having quality graphic design to market our works and ends up with a poor design herself. This is more than a challenge and a call for me to work on myself. Reading further you will see the need and benefits of acquiring these tech skills.
The Benefits of acquiring Tech skills at an early age can never be overemphasized. Business owners and marketers who are not yet acquainted with this reality stand a chance to miss out in business/business opportunities or be at the mercy of operating on the existing poor and obsolete methods of selling their products and services. Selling your skills talents and creativity on web3 requires that one resonate with the current reality of promotion strategies in place for our time
The first time I heard about graphic design was after graduating from the university, some of our classmates took up these tech skills to learn more about digital marketing and graphic designing been handed master certificate in such courses upon completion of the course. I never understood what they were meant for or how important they have turned out to be. I have lived in a society where everything happens very slowly, the latest skills and technology doesn't get to us early enough until a larger percentage of the world have become familiar with it.
It was a worst case scenario to say that someone graduated a university before having knowledge of these commonest things. With the advent of mobile phones, internet and social media the latest updates drops on our fingers here, now and within minutes of operation. In addition to that learning these skills can now be done over the internet with no need to visit coaching centers. The addition of online certificate to validate the courses is an plus mark.
Marketing any product required the knowledge of creative skill to present our contents in attractive manners, collaborating and working with the right community and space
Graphic Design
I started attempting Graphic designs after joining the Hive Blockchain, noticing the level of visibility attracted to my blogs via the attractive visual presentation of my images,typographics and written contents. Learning about how to blog the right way(making quality contents/ideas) and presenting properly edited eye catching images using different digital tools often promotes ones work here and gives you an edge over the numerous contents flooding the Blockchain. This effects goes with our contents creation outside the Blockchain as well. The lowest level of graphic design is stopped at template editing on Canva as well as other known app, lightroom and others. Creative and design skills is needed to make a quality graphics from the scratch. At best I can make some template editing and still working towards how to create better graphics.
Some more graphic designers tools includes business logos and fliers, business cards, web designs and much more. All of which is needed for promoting our content. Not knowing how to design quality graphics means that one will have to pay designers some quality money to assist one with a better logo, brand and presentation of these visual items. Graphic design plays an important role in digital marketing as well designed graphics captures attention and conveyed the right message to our targeted audience.
Better image of outfits designed by me has given me an edge and oftentimes attracts more customers.
Digital Marketing
My encounter with Digital marketing started with my fashion Business. I realized the possibility of attracting potential and profitable business and customers from far and wide deploying the internet as a tool. Reaching larger audience will fulfill the aim of greater interaction and higher profit in my business.The benefits of deploying different tools like the Search Engine Optimization(SEO been used in Leoglossary here) online adverts and content creation to reach out to our target audience has proven positive results in larger fashion brand. And these are the same sets of tools I will be deploying in my own business when it is up and fully running.
- Social media marketing
An interesting aspect to this is that it has now become easier for everyone to engage in Social media marketing so long as you have a mobile phone with internet. Creating a personal business page for his/her brands on different social media, Facebook, WhatsApp, telegram, Instagram, the X(Twitter) app and many pore is an easy thing and we all deploy such tools.
- Influencer marketing strategy
I have experienced the influencer marketing strategy where we have hired individuals because of their popularity to have them market our brand because of the existing visibility they have. Having a reality TV star market my fashion line will be a dream come through, but these doesn't come without paying for such celebrities to market our brands.
SocialFi marketing on Web3
Been on hive Blockchain gives one the privilege of knowledge about what Web3 entails as we dive into more of this and the new system of marketing on Blockchains
Web3 as our fast growing technology has provided us with decentralized platforms aimed at better data control, digital privacy and interactions between entities using Blockchain technology. The numerous benefits of web3 lies in the creation of cryptotokens, NFTs and tokenomics all as digital assets with values which (amongst others) this provides us with faster system of data communication and transfer between decentralized entities.
And with this new system of finance and communication also comes a method of social marketing on the Web3 now called the SocialFi marketing which involve the marketing of these decentralized social finance built on different chains and networks and an example is the marketing of digital tokens such As Hive and other finance tokens out there. This is done via a heavy system of community building and engagement in different social media such as discord hive, Twitter spaces and many more. Getting familiar with the dApps Developers and whitelist of different project and involvement in community building are some of the tools deployed in SocialFi marketing.
Hive Blockchain been a part of web3 are also community driving project an important aspect of SocialFi. Almost all the the communities here have their own native tokens. Getting familiar with communities, whitelist the content creation style of Web3 is easy for anyone who has been on Hive. Applying this is a good starting point to SocialFi and Web3 digital marketing.
This is my submission to the #aprilinleo daily prompt day 12 and i invite you to check out this link for more interesting topics and be a participant.