I think a lot will hinge on how well @proofofbrainio makes use of the initial POB and maintenance POB to improve the proofofbrain.io front end.
A really well designed front end, along with good classification (through tags and/or classification curators) would represent a significant improvement to Hive in general and a boost for the tribe, making proofofbrain.io the go-to landing page for general content rather than peakd.com.
Without those improvements, the signal-to-noise ratio will be too low for the proofofbrain.io landing page to make a significant impact.
The tokenomics stand on their own, though.
RE: The ground floor - Proof of Brain project