Making Investment in Responsive Website or Mobile App
What are the differences between an app and a responsive web design?
A responsive website can be defined as a flexible website that can be accessed through different devices such as desktop, mobile, and tablet. Whereas app is a kind of software application that is designed to run on multiple devices like smartphones, tablets, and watches. A responsive website adjusts automatically according to the screen size of different devices so that it could fit to display the area properly. On the other hand, apps are developed to be used by mobile, tablet, and smartwatch users.
However many website owners who tend to expand their user's database invest in the app development for their company before they could understand if they need one. It is necessary for them to find out the answer to why they should have an app for their business. It doesn’t make any sense for website owners to create apps just because they want to have apps for their business. Usually, they develop apps just because they see it as the latest trend to stay ahead of their competition and attract a large number of visitors. The app users are also part of their target audience who might be interested in doing business with them.
The website owners invest a lot of time and money in creating useful apps for their users. But they come to know after some time that most of their target audience don’t download a lot of apps every month. In that case, what they need on an urgent basis is responsive website design.
The responsive websites are completely different from the simple websites due to their ability to deliver an improved user experience. Responsive websites can be opened in any device without compromising the features, elements, and the look of the website. But in non-responsive websites usually, its features and elements get displaced from its original position and are responsible for the poor design.
For this reason, many website owners focus on creating a mobile app for their company instead of a mobile version website. If you also want to have a responsive website or mobile app for your company, look for SFWPExperts the best web design Los Angeles company that has years of experience in this field if you aim to build a conversion-focused website for your business. We have highly skilled web design professionals who will help you to make strong and long-lasting relationships with clients across the world. We have been helping local and nationwide clients for many years to build a solid online presence and increase their website traffic.
What Is An App?
The app is a software application that is designed to run on mobile phones, smartwatches, and tablets to perform one or more tasks. In most of the cases, the apps are developed to perform a specific task that can’t be done through websites.
Why Do You Need An App?
As we have discussed before, you need to check if the app can perform a specific task that is impossible for websites. In this way you can determine that not only your app is relevant for your users but also desirable for them. For example, apps are most suitable for brands that are well-recognized by people locally or globally. So if you have a huge following and you have to create a reward system for your users, an app would be the best option for them to keep track of such rewards.
Since responsive websites and mobile apps are created with different aims, you need to check what you are looking for. There are many tasks that can’t be performed by websites but apps can do that. In that case, if you create a mobile app for your target audience they will use it eagerly and keep coming back. There are many web design companies in Los Angeles that have professional designers and developers to meet your specific needs. But if you want specialized designers and developers to create a responsive web design or mobile app for your business, rely on us. We are committed to providing excellent customer service and always ready to help you with web design, web development, and online marketing services.
However, many times it has been seen that designers make some mistakes while creating mobile apps. They enter the same information on their app that is already published on their website without knowing that apps should be used to serve a different purpose than websites. If you use apps as a copy of your company’s website, there is no point in creating it for your target audience. If people would like to get more information about your brand or product, they know they will get it after visiting your site. But if someone has been introduced to your brand recently, most probably they will not install your app at the same time. They would research your brand thoroughly and learn important information to decide if they are really interested in your brand. If they would be interested in your products or services, they will probably install your app and if they don’t they might take some time.
Is Having An App Necessary For You?
Many people create an app just because others have established their businesses that way. For instance, some brands like Uber and Snapchat has established their business using the app-based model only. It is necessary for website owners to find out a reason for creating an app and their idea must be valid from the perspective of their target audience. For example, you can’t visit the Snapchat website if you want to upload the disappearing images or videos. This is the reason that users consider to install the app from the app store. If you want to build a successful app for your business, it must be original and it should have the necessary functionality that is useful for your users. But if you are not ready with a basic idea about why you should have an app, work on creating a responsive web design for your site instead of investing in an app.
There are many eCommerce companies operating around the world that have developed a responsive website or mobile app for their users. Usually, responsive websites are good for them if they just want to sell their products or services. But if they want their customers to manage the dues, redeem the coupon, or keep track of the earned coins by purchasing products, apps are considered to be most suitable. A valuable customer can check any information related to his purchases at any point in time within a few clicks. In such cases, apps are very useful for them and they can perform necessary tasks independently. As there are different requirements for different website owners, you need to find out if you need a responsive website or app for your brand. Rest assured we will create a responsive website or a mobile app for your brand in as little as 30 days. Other web design companies in Los Angeles might charge you extra for optimizing your website for the search engines but we offer this service as complementary with the responsive web design package.
How Likely Is Your App Going To Be Successful?
There is really no shortage of apps on the web that is capable of fulfilling the different needs of different users. But for you to come up with a new app that makes it to the top of the list, such as Instagram and Snapchat, you should find out the needs of your users first. What do they want to do when they visit your site? How easy is the process for them to do a particular task? Is the process time-consuming? These are the questions that you should have an answer while creating an app for your brand. It is important for you to generate a great idea that is completely new and can fulfill the needs of your target audience that hasn’t been met till now. Moreover, you can’t compare the average cost of creating a responsive website that is focused on your needs with the actual cost of app development. A long time ago the iOS apps were reported to have a 3.2% retention rate 30 days after the date of its download. It means only 3.2% of users have kept the iOS apps on their phones at the end of 30 days after downloading the app.
This information might have surprised you for a moment and you might be reconsidering your decision to create an app. So you should not forget that as much as having an app for your company is important, determining its functionality is important as well. If your app is not very useful for your users, they will probably uninstall it after some time. For this reason, you need to make sure while creating an app that it should have a higher retention rate 30 days after the date of download. There are many web design companies in Los Angeles that might assure you to maintain good retention rate even after 30 days of download, but it’s your duty to verify the claims made by them. If the results of a particular company are poor in terms of maintaining a good retention rate, look for the other company in the town. Alternatively, you can also choose our responsive website development and app development services to deliver your potential customers an excellent user experience. We understand that having a responsive website for your business is important to achieve online success and attract new users.
Why You Should Invest In Responsive Web Design?
Most of the website owners want to have integrated apps for their business so that their users can buy any product or service using their mobile phones. But they should know that responsive websites can serve the same purpose for their business at a more affordable cost than what would be required for mobile app development. One more thing every website owner needs to keep in mind that people search for businesses on their mobile browsers and they are likely to land on your site easily as compared to an app. This is because users are less likely to convert while using mobile apps as they usually have no intention to make a purchase from your app.
It’s no secret that developing an app for your business requires huge investment as compared to a responsive website. So if you are a website owner who wants to deliver an excellent user experience by spending less money, choosing a responsive website is the best choice. Most of the time when people browse the internet, often they like to visit a website to make a purchase instead of installing an app. So if you want to have a responsive website for your business it’s better to work with the best web design company that has experienced designers and developers.
You can find such companies either on the internet or through references but don’t forget to verify their claims before signing the contract. Besides this, you can also trust SFWPExperts to build a responsive website or mobile app so that your users can purchase your products or services anytime, anywhere, and through any device. Remember our Wordpress website design team aims to create stunning websites that exceed the expectations of our clients and work as one of the efficient tools for online marketing and communication processes.
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