The first part of the off-site elements is website credibility. Is the site relevant to surfers? Does he interest them? Is information credible in it?
These are some of the elements included in this section that determines the site's reliability score:
Site Authority - Are large, reliable and reputable sites linking to the site?
User engagement - Are they interested in the content, or leave the site after a few seconds?
Seniority - Has the site's domain been used for a long time?
The second part is links - links from other sites that lead to the site. As we already said, Google bot goes through the sites using links and thus collects information. That is why the importance of the links pointing to the site is great. But what is important to know when we create such links? Here are some points to think about