Since I already posted a post about sether in german language and most readers here are english speakers, I have decided to do another post about this project in english. I will this time not only cover the questions about what sether is, but also cover recently posted news and partnerships, announced by the sether team a few days ago.
What is Sether?
Sether was an ICO (Initial Coin Offering) project, which has started in the beginning of december 2017. Their idea is to create Blockchain's first intelligent social marketing platform, so companies can either target their customers more specifically or use more efficient marketing campagins. With that companies will have it easier to do their marketing, while saving costs at the same time.
The ICO, where around 30 million USD (about 23600 Ethereum) were gathered, closed already in the "Pre-ICO"-phase after about 1.5 months. The project was backed up by over 16200 backers. The ICO was a huge success, both for the project and their investors.
How does Sether work?
This can be easily explained with the following illustration:
The concept seems to be cery clear and makes a lot of sense. Although there are already several similar concepts on the market, sether is the first project, which is based on the blockchain.
How can companies benefit from Sether?
- Better Customer Loyalty
- More precise Customer Targeting and Guaranteed Promotions
- More cost efficient Marketing Campaigns
- Rewarding Bounty Campaigns
- Transparent political support
- Incentivize good PR
- Proof of Action
- Develop applications
...and much more
What can we expect in the upcoming months?
- January 2018: Alpha Version of Sether
- March 2018: Beta Version of Sether + Exchange listing for their tokens (currently they are in discussion with big exchanges, like Binance, Bittrex, Kucoin, Cryptopia and more)
- April 2018: Releasing Dev Tools
- May 2018: Start of the official Sether version
- June 2018: Sether 1.1 with bugs beeing fixed
- July 2018: Sether 1.2, a production version with Bitcoin and a rootstock for off-chain applications
Sether tokens:
The max supply for sether tokens is capped at a maximum of 20.000.000 tokens. 14.500.000 tokens will be owned by the community. 3.500.000 tokens will be held by Sether for researching and marketing activities. 1.000.000 tokens will be sold directly on the platform for service consumers. But those tokens will be locked for 6 months.
If you are interested in buying tokens, they are already unofficially listed on the trading platforms IDEX and ETHERDELTA. The price per token is currently at around 2.5$ - 3.5$ per token. The price still seems to be really cheap, but once one of the bigger exchanges will start listing sether, we might see Sether reaching at least 10$ per token in my opinion.
Strategic partnerships:
Thanks to the great communication of the team via twitter, facebook and telegram, investors get informed about recent news and partnerships. Just few days ago, Sether has announced to partner up with SHARE Creative, a marketing agency. This will be a huge boost for Sether in the upcoming development, since more partners will come soon.
The team:
The team is very experienced and motivated to push the project to it's limits. Since Sether is the first mover in the blockchain, they have great first mover advantage, which they will definetely take advantage of. For more informations about the team, please look at their official website. I will post a link their for further informations about sether.
Conclusion:
In my opinion, Sether will be huge in 2018. Their ICO was a huge success. There were a lot of investors and also media coverage. Also I think that 2018 in general will be a big year for ICOs. Sether seems to have a plan on what they are doing and since the end of ICO they also have had great news like the partnership, as well as keeping as updated about the alpha release by next week. So in conclusion, I'm very excited about this project and defintely will keep an eye on Sether.
Communication channels:
For more information about the project, please look at their official communication channels. For any questions, also just comment below and I'll try to answer them as soon as possible. Thanks for reading!
Website: https://www.sether.io/
Twitter: https://twitter.com/setherplatform
Facebook: https://www.facebook.com/setherplatform
Telegram: https://t.me/sethergroup
Youtube: https://www.youtube.com/channel/UC5yq2RFc-BOovbPkv65L-sg
ANN Bitcointalk: https://bitcointalk.org/index.php?topic=2407336.0
My profile on Bitcointalk: https://bitcointalk.org/index.php?action=profile;u=1609093